host Alex Trebek had appeared as an compensated endorser in Colonial Penn commercials, since he started using life insurance from the company in the early 1990s, and signed a long-term contract with it to do advertisements.

Trebek's endorsements have long been the bedrock of Colonial Penn's marketing efforts, with the game show personality appearing in TV spots for the insurance company since 1998.

Jonathan Lawson is the current actor in Colonial Penn commercials since Alex Trebek's death. He's an actual employee of Colonial Penn and gets paid to promote and endorse the $9.95 plan.

Colonial Penn was a pioneer in designing insurance products to meet the needs of the mature market, and in 1968 became one of the first insurers to offer a Guaranteed Acceptance Life Insurance plan exclusively for people age 50 and over.

Money will fund Alex Trebek Forum for Dialogue Answer: This famous University of Ottawa alumnus donated another $2.1 million Saturday to a school forum that bears his name.

CNO Financial GroupConseco Life Insurance Company o... Colonial Penn/Parent organizations

Jonathan Lawson, an insurance agent for over 15 years, reminds you of the three P's of having insurance on a fixed budget: price, price and price.

Records online have Jonathan Lawson Colonial Penn salary at approximately $400,000 per year.

CNO Financial Group Inc Colonial Penn Company History Established in 1963 by AARP co-founder Leonard Davis, Colonial Penn is now a subsidiary of Carmel, Indiana-based CNO Financial Group Inc.

What are the pros and cons of Colonial Penn life insurance? Pros of Colonial Penn include no medical exams for some policies and easy application process. Cons include higher complaint ratios and limited plan options.

Colonial Penn Life Insurance Alex Trebek was a paid spokesman for Colonial Penn Life Insurance. Since his death, Jonathan Lawson of Colonial Penn has become the leading actor in their commercials. Colonial Penn only offers guaranteed acceptance whole life insurance that costs only $9.95 per unit.

For more than three decades, viewers came to know Alex Trebek as the face of the hit TV game show “Jeopardy!” But what was lesser-known about Trebek was his charitable work. The beloved host devoted a lot of time and money to a number of causes, from health care to hairy beasts.