What the Yoplait TV commercial - Save Lids to Save Lives is about.

The Yoplait TV Spot, 'Save Lids to Save Lives' campaign is a heartwarming and inspiring ad promoting a cause near and dear to the Yoplait brand: the fight against breast cancer.

The ad opens with bright, cheerful music and a woman getting ready for her day. She glances at the camera with a small smile before heading out to start her morning, where we see her at work, doing errands, and spending time with her family.

Amidst all this normal day-to-day activity, we see scenes of benevolence and charity. People handing out pink ribbons, donating money, and participating in breast cancer walks and other events. And throughout all these scenes, there are consistent reminders of how easy it is to help. Simply save the lids of Yoplait yogurt cups and send them in, and Yoplait will donate a small amount of money for every lid received to breast cancer research.

The ad strikes a perfect balance of upbeat positivity and compassionate humanity, acknowledging both the very real struggle of breast cancer and the power of small individual actions to make a difference. It encourages viewers to participate in this important cause by simply saviong the lids of yoghurt cups in support of the cause.

Overall, the Yoplait TV Spot, 'Save Lids to Save Lives' is a powerful and memorable ad promoting an important cause. It is a truly effective ad that inspires us all to do our small part in the fight against this devastating disease.

Yoplait TV commercial - Save Lids to Save Lives produced for Yoplait was first shown on television on October 2, 2012.