What the Prolia TV commercial - Make or Break Moments: Outdoors is about.

Prolia is a medication aimed at treating osteoporosis and preventing bone fractures. Prolia has recently released a new TV spot called 'Make or Break Moments: Outdoors,' which highlights how Prolia can empower patients to continue enjoying outdoors activities even as they age.

The TV spot opens up with an older woman hiking with her dog in the mountains. As they walk through the beautiful outdoors, the woman narrates about her struggles with osteoporosis and fractures. The ad shows quick flashes of medical images of bones, highlighting the severity of her condition.

As the hiker walks through the beautiful landscape, she begins to speak about how Prolia has helped her overcome her condition and made her life enjoyable again. She speaks about how osteoporosis had forced her to give up her passion for the outdoors, but with Prolia, she feels more confident and adventurous.

The TV spot continues to show other outdoor activities such as biking and kayaking and suggests that Prolia enables older adults to continue doing what they love. The ad concludes with the narrator encouraging viewers to talk to their doctors about Prolia and how it can help them remain active and healthy.

Overall, the Prolia TV spot 'Make or Break Moments: Outdoors' sends a positive message of empowerment for those dealing with osteoporosis and bone fractures. It encourages them to take control of their health and enjoy the activities they love.

Prolia TV commercial - Make or Break Moments: Outdoors produced for Prolia was first shown on television on April 29, 2019.