Cabela's is a leading retailer of outdoor sporting goods and equipment. Founded in 1961 by Dick Cabela and his wife Mary, the company was originally a small mail-order business that operated out of th...
Cabela's Spring Great Outdoor Days Sale TV Spot, 'Sonar/GPS' is a commercial that aired during the spring season to promote Cabela's outdoor gear sale. The ad features a young family enjoying a day out on their boat, with the father using his sonar/GPS device to navigate the waters and find fish.
The father explains to his child that the device can provide valuable information about the depth of the water, the location of fish, and other important data that can aid in a successful fishing trip. With the sonar/GPS device, the father and son are able to catch a variety of fish while enjoying the beautiful scenery.
The commercial highlights the importance of having high-quality outdoor gear, such as the sonar/GPS device, in order to make the most of an outdoor adventure. Cabela's is shown as the go-to destination for all things related to outdoor recreation, providing customers with the equipment necessary to have a successful and enjoyable outdoor experience.
The commercial is well-produced, with stunning visuals of the family enjoying the serene beauty of the lake, and the father using his sonar/GPS device. It effectively communicates the message that Cabela's has everything needed to make outdoor adventures as exciting and memorable as possible.
Overall, the Cabela's Spring Great Outdoor Days Sale TV Spot, 'Sonar/GPS' effectively markets the brand as the premier source for outdoor gear and equipment.
Cabelas Spring Great Outdoor Days Sale TV commercial - Sonar/GPS produced for Cabela's was first shown on television on March 7, 2017.
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