What the Canada Dry TV commercial - Journey is about.
The Canada Dry TV spot titled 'Journey' begins with a close-up shot of a glass of Canada Dry Ginger Ale filled with ice cubes, as the sound of ice clinking against the glass can be heard in the background. The camera then slowly zooms out to reveal a young man holding the glass with a smile on his face. He takes a sip of the refreshing drink and starts on his journey.
As the scene changes, we see the young man traveling through various locations, from busy city streets to serene mountain ranges. He walks, runs, and even rides a horse through these different landscapes, all while holding a bottle of Canada Dry Ginger Ale in his hand.
The advertisement then switches to a group of friends setting up a bonfire on a beach, with the ocean waves crashing against the shore. The young man joins them, and they share a toast with Canada Dry Ginger Ale.
Throughout the ad, the message conveyed is that Canada Dry Ginger Ale is the perfect companion for any journey, no matter where life takes you. Its crisp, refreshing taste is perfect for those moments of rest and relaxation, while its ginger flavor offers a unique twist that sets it apart from other soft drinks.
The soundtrack of the ad, a catchy tune that perfectly matches the upbeat and adventurous tone of the visuals, helps to make the Canada Dry TV spot memorable. Overall, the commercial is a great example of how effective advertising can be in creating a strong image and message for a brand.
Canada Dry TV commercial - Journey produced for
Canada Dry
was first shown on television on October 29, 2018.
Frequently Asked Questions about canada dry tv spot, 'journey'
Canada Dry had its beginning in Toronto, Canada when John McLaughlin (1865-1914) opened a small carbonated water plant in 1890. He created Canada Dry Pale Dry Ginger Ale in 1904. P.D. Saylor and Associates purchased the company from the McLaughlin family and formed Canada Dry Ginger Ale, Inc.
McLaughlin, who first formulated "Canada Dry Pale Ginger Ale", originally made his new soft drink, it was far less sweet than other ginger ales then available; as a result, he labelled it "dry", or it's a reference to a clichéd joke, "Don't drink Canada dry" uttered when someone is taking too long (at your expense and ...
Returning to Toronto in 1890 after a study tour of European producers, McLaughlin set himself the goal of developing a pale, dry ginger ale, ostensibly as a non-alcoholic rival for champagne but more likely in the hope of surpassing the popular ginger ales then on the market.
Canada Dry is a brand of soft drinks owned since 2008 by the Texas-based Dr Pepper Snapple Group. For over a century Canada Dry has been known for its ginger ale, though the company also manufactures a number of other soft drinks and mixers.
The maker of Canada Dry ginger ale has agreed to pay more than $200,000 to settle a class-action lawsuit launched by a B.C. man who alleged he was misled by marketing suggesting the soda had medicinal benefits.
In 1930, Canada Dry introduced Tonic Water, Club Soda, Collins Mix, and fountain syrup. In 1986, Cadbury Schweppes, the world's first soft drink maker, purchased Canada Dry and Sunkist. Canada Dry was the first major soft drink company to put soft drinks in cans (1953) and introduce sugar-free drinks (1964).
Canada Dry settled in court for $200,000 with a B.C. man who claimed the company falsely advertised its ginger content to have medicinal properties. Most of the $200,000 will be going to a legal foundation.
The story of Canada Dry® begins in 1890, when an innovative Toronto-area chemist named John J. McLaughlin started selling his own soda water. From there he kept experimenting, developing and testing new recipes until finally, after 14 years, he perfected the formula for his next product, Canada Dry® Pale Ginger Ale.
The sparkling, spicy refreshment known as ginger ale began with ginger beer, an alcoholic Victorian-era beverage invented in Yorkshire, England. Around 1851, the first ginger ales were created in Ireland. This ginger ale was a soft drink with no alcohol. The carbonation was achieved by adding carbon dioxide.
The maker of Canada Dry ginger ale has agreed to pay more than $200,000 to settle a class-action lawsuit launched by a B.C. man who alleged he was misled by marketing suggesting the soda had medicinal benefits.
There is some evidence that carbonation may help with nausea relief, according to Setya, although further studies are required to understand the mechanisms at work. One theory is that ginger ale's carbonation may help stimulate the nerves in the esophagus and stomach, which might lessen nausea, Setya said.
Ginger ale is a carbonated beverage made with ginger root and a sweetener such as sugar, high fructose corn syrup, or a low calorie sweetener. Many commercial ginger ales contain little ginger and a lot of added sugar, but some traditional varieties contain real fermented ginger root.