Overview DIRECTV is an American direct broadcast satellite service provider that has been in operation since 1994. It is currently a subsidiary of AT&T Inc. and offers a range of satellite and stream...
DIRECTV Movers Deal TV Spot, 'Moving' is a television commercial that features a family who is moving into a new home and is seeking a reliable service provider to assist in their television and entertainment needs. The commercial spot begins with a woman with a clipboard who greets the family at the front door and asks if they need help with their moving process. The family begins to explain the challenges they have faced in the past with connecting their television in their new home.
The woman then tells them about DIRECTV’s Movers Deal which is designed to make the process of moving and setting up television entertainment easy and hassle-free. She goes on to explain that the Movers Deal offers the same great programming packages that typically come with DIRECTV service but also includes a free Genie HD DVR upgrade and free standard installation.
Throughout the spot, viewers are shown the family in the process of moving and unpacking boxes while still enjoying their favorite television programming on DIRECTV. The commercial ends with the family happily watching their television and the woman asking if the service exceeded their expectations as they move forward into their new home.
Overall, the commercial effectively showcases the benefits of DIRECTV’s Movers Deal and how it can make a stressful moving process just a little bit easier. Additionally, the commercial’s upbeat and relatable tone appeals to a broad audience and makes the experience of setting up television and entertainment services a more seamless and enjoyable process.
DIRECTV Movers Deal TV commercial - Moving produced for DIRECTV was first shown on television on August 27, 2016.
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