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LOreal Paris Cosmetics Voluminous Original Mascara TV commercial - Read My Eyes
L'Oreal Paris Cosmetics

L'Oreal Paris Cosmetics: Unleash Your Inner BeautyL'Oreal Paris Cosmetics, a globally renowned brand in the world of beauty, has been empowering individuals to embrace their uniqueness and express the...

What the LOreal Paris Cosmetics Voluminous Original Mascara TV commercial - Read My Eyes is about.

LOreal Paris Cosmetics Voluminous Original Mascara TV commercial - Read My Eyes

Title: Read My Eyes - Viola Davis Takes the Spotlight in L'Oreal Paris Cosmetics Voluminous Original Mascara TV Spot

Intro:In the bustling world of television advertising, L'Oreal Paris Cosmetics has always managed to captivate audiences with their striking beauty campaigns. With their latest TV spot, "Read My Eyes," they've teamed up with the iconic Viola Davis to showcase their Voluminous Original Mascara. This powerful collaboration not only showcases the mascara's ability to enhance and define lashes but also celebrates diversity, confidence, and the beauty of self-expression.

Body:

1. Setting the Stage:The TV spot for L'Oreal Paris Cosmetics Voluminous Original Mascara opens with a lively and vibrant scene. The camera pans across a bustling city street as women from different backgrounds capture attention with their diverse beauty and unique styles. The energy is contagious, reflecting the essence of L'Oreal's brand philosophy - that beauty should be inclusive and empowering for everyone.

2. Enter Viola Davis:As the scene transitions, the camera focuses on the Oscar-winning actress, Viola Davis, who takes center stage. Her presence demands attention as she exudes strength, confidence, and elegance. Viola Davis is widely regarded as a symbol of grace and authenticity in the entertainment industry, making her the perfect ambassador for L'Oreal Paris Cosmetics.

3. The Power of the Eyes:The TV spot creatively highlights one of the essential features of the face: the eyes. Close-up shots of Viola Davis' mesmerizing eyes emphasize the importance of eye makeup in enhancing one's overall look. The mascara's ability to add volume, length, and intensity to lashes is artfully demonstrated, showcasing its transformative effect.

4. Empowering Words:Accompanying the visuals, Viola Davis narrates a powerful monologue that encourages viewers to embrace their identity, strength, and individuality. Her resonant voice speaks of the modern woman, breaking stereotypes and defying societal norms. With each passing word, viewers feel an emotional connection to the brand, inspired to be their authentic selves.

5. Celebration of Diversity:Throughout the TV spot, L'Oreal Paris Cosmetics celebrates diversity. The essence of beauty is portrayed through women of various ethnicities, ages, and backgrounds. From bold and glamorous looks to natural and radiant styles, the mascara becomes a unifying product that empowers women to express their unique beauty, regardless of societal standards.

Conclusion:

The L'Oreal Paris Cosmetics Voluminous Original Mascara TV spot, "Read My Eyes," featuring Viola Davis, is an inspiring and captivating advertisement that redefines beauty. With its emphasis on individuality and self-expression, the campaign encourages women to embrace their unique features and confidently express themselves. Through the powerful combination of Viola Davis' presence, the transformative effects of mascara, and a celebration of diversity, L'Oreal Paris Cosmetics continues to redefine the beauty industry and empower women around the world.

LOreal Paris Cosmetics Voluminous Original Mascara TV commercial - Read My Eyes produced for L'Oreal Paris Cosmetics was first shown on television on February 27, 2021.

Frequently Asked Questions about l'oreal paris cosmetics voluminous original mascara tv spot, 'read my eyes' featuring viola davis

Davis will appear in print, digital and TV ads for L'Oréal starting next month, and she'll join other spokeswomen like her “How to Get Away with Murder” co-star Aja Namoi King. “The whole L'Oréal moniker, 'I'm worth it,' always gives me chills,” explained Davis. “I think that statement is everything.

Eva Longoria is the latest celebrity spokesperson to dig a little deeper into L'Oréal's long-running "Because you're worth it" slogan in the beauty brand's latest film by McCann Paris.

Best Mascara for Intense Volume Turn to Voluminous Lash Paradise Mascara. With a formula that's rich in a blend of flower oils and a soft wavy brush that catches each lash, unbeatable volume (20 times more than your natural lashes!) and soft, long lashes are just a coat (or two or three) of mascara away.

At least four L'Oréal products (Maybelline Great Lash Mascara, L'Oréal toner, kids shampoo and mascara) contain four different formaldehyde-releasing preservatives. Formaldehyde is classified as a known carcinogen by respected scientific authoritative bodies.

L'Oréal Paris Davis is one of the celebrity faces for L'Oréal Paris and is gearing up to celebrate the 30th anniversary of its fan-favorite Voluminous Original Mascara. It's one that Davis uses when she's doing her makeup herself.

L'Oréal Paris Age Perfect Radiant Serum Foundation SPF 50 She began by using the Age Perfect Satin Glide Eyeliner on the upper lids, followed by the Age Perfect Magnifying Pencil for the brows, and the brand's cult-favorite Voluminous Mascara to make Davis's lashes pop on camera.

Kendall Jenner The iconic French brand unveils the supermodel as its newest ambassador. Audrey Noble is NYC-based contributing beauty editor.

Top cast

  • Camila Cabello.
  • Gemma Chan.
  • Aja Naomi King.
  • Katherine Langford.
  • Eva Longoria. Self.
  • Andie MacDowell.
  • Helen Mirren. Self.
  • Kate Winslet.

Best Mascaras to Consider: Best Lengthening Mascara: Charlotte Tilbury Pillow Talk Push-Up Lashes, $29. Best Clean Mascara: Ilia Limitless Lash Mascara, $28. Best Drugstore: Maybelline Lash Sensational Sky High Mascara, $13. Best Waterproof Mascara: Covergirl Lash Blast Volume Waterproof Mascara, $9.

  • Best Overall : Too Faced Better Than Sex Mascara at Amazon.
  • Best Overall, Runner-up: Tarte Tarte Tartelette Tubing Mascara at Amazon.
  • Best Wand: Benefit Cosmetics Lengthening Mascara at Amazon.
  • Best Buildable :
  • Best Clean:
  • Best False Lash Dupe:
  • Best for Glam Looks:
  • Best Budget:

Mascara Products Containing Diazolidinyl Urea (Formaldehyde Releaser)

  • Bys Knockout 3 in 1 Lash Boost Mascara, Blackest Black. Data Availability: Fair.
  • Color Story Volumizing and Lengthening Mascara Duo. Data Availability: Limited.
  • Maybelline New York Full 'N Soft Mascara, 301 Very Black.
  • Medusa's Make-up.

Despite disclosing that the video was in partnership with the makeup company – Noguiera said in her caption that she was a “L'Oreal Paris Partner” – many viewers were convinced Noguiera used actual false lashes to achieve the look, specifically Ardell Demi Wispies.

Videos

Watch L'Oreal Paris Cosmetics Voluminous Original Mascara TV Commercial, 'Read My Eyes'

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Actors

Actors who starred in L'Oreal Paris Cosmetics Voluminous Original Mascara TV Spot, 'Read My Eyes' Featuring Viola Davis

Viola Davis photo
Agenices

Agenices of the L'Oreal Paris Cosmetics Voluminous Original Mascara TV Spot, 'Read My Eyes' Featuring Viola Davis

LOreal Paris Cosmetics Voluminous Original Mascara TV commercial - Read My Eyes
Wavemaker

Wavemaker is a global advertising company that specializes in helping businesses connect with their target audiences through innovative marketing strategies. The company was formed as a merger between...

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Products Advertised

L'Oreal Paris Cosmetics Voluminous Original Mascara
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