State Farm is an established insurance and financial services company that has been providing its customers with peace of mind for over 90 years. Founded in 1922 by George Jacob "G.J." Mecherle, the c...
State Farm, the well-known insurance company, has released a new television spot titled "Luchadora" featuring Christian Vazquez. The advertisement features a story of a Hispanic family who has their house damaged by a storm. The protagonist in the ad is a grandmother who is hesitant to call her insurance company for help. However, with the encouragement of her family, she contacts State Farm to report the damage.
The commercial unfolds with a vibrant and colorful presentation of lucha libre, the Mexican professional wrestling style. The grandmother, portrayed as a fierce luchadora, is shown battling a fierce storm, and ultimately triumphing over it with the help of State Farm. The ad also cleverly integrates the insurance company's tagline, "like a good neighbor, State Farm is there."
Throughout the commercial, Christian Vazquez, a well-known Puerto Rican professional baseball player, appears, lending his support to the grandmother and her family. He ultimately becomes a part of the lucha libre action, showcasing his strength and power while urging people to trust in State Farm. The ad concludes with the image of Vazquez and the grandmother sitting together, celebrating their win over the storm, while the logo of State Farm appears on the screen.
Overall, State Farm's "Luchadora" commercial is a visually stunning and engaging ad that highlights the diverse and supportive community it serves. The company uses creative and imaginative ways to showcase itself as a reliable and trustworthy brand. The ad is a true embodiment of the brand's tagline, "like a good neighbor, State Farm is there."
State Farm TV commercial - Luchadora con Christian Vazquez produced for State Farm was first shown on television on May 22, 2018.
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