MLB Advanced Media (MLBAM): An Overview MLB Advanced Media (MLBAM) is a limited partnership of the club owners of Major League Baseball (MLB). It is the internet and interactive media division of MLB...
The MLB.com At Bat TV Spot, 'Dirtbag' Featuring Jason Kipnis is a thrilling advertisement for the Major League Baseball (MLB) At Bat app. The ad follows Jason Kipnis, a professional baseball player, as he prepares for a game. The focus of the ad is on Kipnis's determination and his hardworking spirit, which reflects the essence of the game.
Kipnis is shown getting up close and personal with the dirt on the field, his face scrunched up in intense concentration as his grit and determination show in his eyes. The ad captures the essence of the game, showcasing the passion and dedication required to excel in baseball.
The spot highlights how the MLB At Bat app allows fans to experience the game in a more immersive way. It lets users access live games, highlights, scores, and statistics without needing to leave the app. The unique features of the app are shown through crisp, clear graphics and a user-friendly interface.
The dirtbag tagline fits perfectly with the ad's focus, depicting the grit and determination that is necessary to play the game. The spot ends with Kipnis hitting a home run and sliding into the base, his uniform covered in dirt, the sound of cheering crowds resonating around him.
Overall, the MLB.com At Bat TV Spot, 'Dirtbag' Featuring Jason Kipnis is an exhilarating advertisement, encouraging fans to download the MLB At Bat app and experience the game in a more immersive way. The ad captures the soul of baseball beautifully; grit, determination, and passion.
MLB.com At Bat TV commercial - Dirtbag produced for MLB Advanced Media (MLBAM) was first shown on television on March 18, 2017.
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