The World Surf League, commonly referred to as the WSL, is an organization that oversees professional surfing competitions and rankings. The company was founded in 1976 with the aim of promoting surfi...
In a pulsating convergence of talent and raw passion, the World Surf League TV Spot, aptly titled 'The Championship Tour,' takes viewers on a thrilling ride through the electrifying world of competitive surfing. Set against the backdrop of crashing waves and shimmering sunlight, this visually stunning advertisement brings together the synergy of surfing and music, with the compelling soundtrack provided by none other than The Raconteurs.
As the commercial begins, a sense of anticipation fills the air. The camera pans over a majestic coastline, capturing the essence of unbridled freedom and adventure. Surfers clad in vibrant wetsuits begin to emerge from the sparkling sea, their boards slicing through the turquoise waves with effortless grace.
As the first notes of The Raconteurs' melodic tune reverberate through the air, the tempo quickens, matching the exhilarating rhythm of the surfers' primal dance with nature. The song, identified as an instant surf anthem, perfectly encapsulates the raw energy and euphoria that envelops these passionate wave riders as they compete for glory.
The screen comes alive with a montage of heart-stopping moments, showcasing the awe-inspiring athleticism and daring maneuvers that define the Championship Tour. Surfers navigate towering barrels with unmatched precision, defying gravity as they propel themselves above the lip of the wave, executing breathtaking aerial maneuvers that appear to defy human limits.
Interspersed with the awe-inspiring shots of surfers conquering the ocean's might are intimate glimpses into the emotions that drive them. Close-ups of focused faces reveal determination and resilience, a burning desire to push the boundaries of what is physically and mentally possible.
As the climax of the advertisement nears, the camera zooms in on the surfers' eyes, reflecting the intensity and unwavering dedication that fuels their spirits. The music reaches its crescendo, perfectly synchronized with the final images of surfers emerging victorious from the frothing waves, arms raised triumphantly in celebration.
The World Surf League TV Spot captures the spirit of the Championship Tour, showcasing the relentless pursuit of excellence and the indomitable spirit that defines the world's best surfers. With The Raconteurs' powerful song setting the stage, this advertisement immerses viewers in the electrifying world of competitive surfing, leaving them craving for more of the enthralling and soul-stirring experiences that await within the realm of the ocean's embrace. So grab your board, feel the rush of the tide, and embark on your very own Championship Tour.
World Surf League TV commercial - The Championship Tour produced for World Surf League was first shown on television on August 25, 2019.
"Bored and Razed" by The Raconteurs
"Bored and Razed" is a song by the American rock band The Raconteurs , featured on their third studio album "Help Us Stranger". The song was released on June 21, 2019, as the second single from the album. The song features a strong Detroit influence , with lyrics that reference the city, including the line "Well, I'm Detroit born and raised." The track has been noted for its heavy guitar riffs and energetic performance by the band.
Lyric Video and Live Performances
The official lyric video for "Bored and Razed" was released on YouTube on June 10 , 2019, and has since garnered over 1 million views. The video features animated lyrics set against a backdrop of colorful, abstract visuals.
The Raconteurs have also performed "Bored and Razed" live on several occasions, including at their reunion show at Third Man Records in April 2019, and during their appearance on Austin City Limits in February 2020.
Critical Reception and Chart Performance
"Bored and Razed" has received positive reviews from critics, with many praising its catchy riffs and strong vocal performance by lead singer Jack White. The song has also performed well on the charts, reaching number 10 on Billboard's Mainstream Rock chart and number 22 on the Adult Alternative chart.
Overall, "Bored and Razed" has been well-received by fans and critics alike, and is considered one of the standout tracks on "Help Us Stranger".
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