Dick's Sporting Goods is a leading American sporting goods retail company that was established in 1948 by Richard Stack. The company's headquarters is located in Pittsburgh, Pennsylvania, and it has o...
Dick's Sporting Goods, a leading retailer of sporting goods in the United States, recently aired a new TV spot called "Sportcard." The ad features a young boy who is trying to buy some sports gear but does not have his own money, so he hands over a "Sportcard" to the cashier instead.
The "Sportcard" is a virtual card that is activated through the Dick's Sporting Goods app, which allows customers to store their payment and loyalty information. The ad showcases the convenience of using the Sportcard, emphasizing that it eliminates the need for carrying cash or physical cards.
The ad also highlights the company's commitment to promoting a healthy and active lifestyle. In the ad, the boy selects a variety of sports gear, including a basketball, soccer ball, and fishing rod. As he leaves the store with his purchases, he is shown playing basketball, kicking the soccer ball, and fishing with his family.
The TV spot has been well-received by viewers, with many praising the using of innovative technology to make shopping more convenient while also promoting a healthy lifestyle. Dick's Sporting Goods has been successful in creating a memorable advertising campaign that emphasizes the company's values and commitment to customer satisfaction.
Dicks Sporting Goods TV commercial - Sportcard produced for Dick's Sporting Goods was first shown on television on February 23, 2014.
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