What the Samuel Adams TV commercial - Summer Ale is about.

Samuel Adams, the renowned American brewery, has once again delighted beer enthusiasts with its captivating TV spot for their Summer Ale. Set against an idyllic summer backdrop, this commercial perfectly captures the carefree and vibrant spirit of the season. But what truly sets this advertisement apart is the incredible song choice by none other than The Dropkick Murphys.

As the scene opens, we are transported to a picturesque beach where people are enjoying the sun, surf, and, most importantly, the refreshing Samuel Adams Summer Ale. The camera pans across a group of friends gathered around a picnic table, clinking their glasses together in cheerful camaraderie. The atmosphere is infectious, and you can't help but feel a sense of pure joy and relaxation.

Accompanying these visuals is the distinct sound of bagpipes, signaling the entrance of The Dropkick Murphys. Suddenly, their timeless Celtic punk-rock melody fills the air, immediately injecting the commercial with a burst of energy. Their song choice brilliantly captures the essence of a summer gathering, evoking a sense of celebration and merriment.

The lyrics of the song, coupled with the vibrant instrumentals, perfectly complement the upbeat and lively atmosphere of the commercial. The catchy chorus harmoniously blends with the visuals, creating an irresistible urge to tap your foot along with the beat. As the revelers in the commercial raise their glasses in unison, you can't help but wish to join their carefree spirit and partake in the festivities.

The collaboration between Samuel Adams and The Dropkick Murphys is not only a match made in advertising heaven but also a celebration of two beloved Boston institutions. Both known for their unwavering commitment to quality and their ability to unite people from all walks of life, the partnership comes as no surprise. The Summer Ale TV spot effortlessly captures the shared values of these brands, creating a remarkable advertising experience.

In conclusion, the Samuel Adams TV spot for their Summer Ale, featuring the song by The Dropkick Murphys, is nothing short of sensational. The combination of captivating visuals, an infectious melody, and the joyous atmosphere showcased in the commercial is a testament to the power of creative collaboration. As you watch this advertisement, let yourself be transported to that summer paradise, where the clinking of glasses and the sound of bagpipes fill the air, reminding you to savor every moment of the season with Samuel Adams Summer Ale. Cheers to good times and great beer!

Samuel Adams TV commercial - Summer Ale produced for Samuel Adams was first shown on television on April 14, 2014.