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GlaxoSmithKline TV commercial - Culebrilla
GlaxoSmithKline

Overview of GlaxoSmithKline (GSK)GlaxoSmithKline (GSK) is a multinational pharmaceutical company headquartered in London, UK. It was formed in 2000 as a result of a merger between Glaxo Wellcome and S...

What the GlaxoSmithKline TV commercial - Culebrilla is about.

GlaxoSmithKline TV commercial - Culebrilla

The GlaxoSmithKline TV Spot, 'Culebrilla,' is a commercial that highlights the dangers of shingles, a painful rash caused by the same virus as chickenpox. It begins with a woman walking through a garden, enjoying her day, and being suddenly gripped by pain, indicating the disease's sudden onset. The viewer is then taken on a journey through the woman's suffering, highlighting the extent of the disease's impact on one's life, including the ongoing pain and discomfort.

The commercial's narration provides more information about shingles, explaining how the condition can trigger a nerve reaction that leads to a severe rash. This explanation is accompanied by powerful images of what the rash looks like on different areas of the body, making it clear how severe the condition can be.

Fortunately, the commercial then introduces GlaxoSmithKline's shingles vaccine, which is shown to prevent the disease from developing in the first place. The viewer sees the vaccinated woman peacefully walking around the garden as narration informs them of the vaccine's benefits.

Overall, this commercial is an effective tool for informing audiences about shingles and the importance of vaccination. It is clear, informative, and manages to effectively communicate both the dangers of the disease and the benefits of the vaccine.

GlaxoSmithKline TV commercial - Culebrilla produced for GlaxoSmithKline was first shown on television on August 8, 2022.

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Agenices

Agenices of the GlaxoSmithKline TV Spot, 'Culebrilla'

GlaxoSmithKline TV commercial - Culebrilla
Razorfish

Razorfish is a global digital agency based in the United States that focuses on delivering innovative technology solutions to help brands grow their business. Established in 1995, Razorfish has grown...

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