Blue Moon Brewing Company was started in 1995 by Keith Villa, PhD, brewmaster, and Jim Sabia, marketer, as a craft-beer operating unit of the Coors Brewing Company (now called MillerCoors), headquartered at the Sandlot Brewery at Coors Field in Denver, Colorado (later renamed the Blue Moon Brewing Company at the ...

Denver, CO OUR BEGINNING: BORN IN A BALLPARK Born from a love for baseball, Blue Moon was first created at the Sandlot Brewery in Denver, CO in 1995, with the goal of brewing well-crafted beers inspired by Belgian styles with a refreshing twist.

All in all, 27% of beer drinkers in the United States use Blue Moon.

Blondies song "Heart of Glass" sets the soundtrack as people look through an art gallery filled with paitnings and glass scultures that are reminiscent of a pint of Blue Moon. The brewer says that its one-of-a-kind beer could be placed in an art gallery, but then people wouldn't be able to enjoy it for themselves.

Blue Moon® Belgian White Belgian-Style Wheat Ale is garnished with an orange slice to heighten the citrus aroma and taste.

Blue Moon is a bit disingenuous in that is marketed as a craft beer despite being a Coors brand, but to their credit they developed it when witbiers weren't all that present in the US, and made a pretty good go of it. Is Blue Moon a girly beer? It isn't. Blue Moon is based on the Belgian wheat beer style.

Blue Moon Belgian White is a Belgian-style witbier brewed by Molson Coors under the name the Blue Moon Brewing Co. It was launched in 1995, and was originally brewed in Golden, Colorado.

Blue Moon is not Belgian. Blue Moon Belgian White is a Belgian-style wheat ale produced in the U.S. by MillerCoors, and in Canada by Molson Coors. This understandably confusing existence has led to lawsuits, trademark disputes, and a double identity (more on that later).

Blue Moon Belgian White and Honey Moon have both claimed gold medals in the World Beer Championship and World Beer Cup, respectively, and the brand has experts on staff who know what it takes to make really good, quality beer.

I love Blue Moon, it's my favorite lighter beer for a refreshing daily brew. I think the flavor profile is nicely balanced with the hints of orange and coriander, and compares favorably with the true Belgian wits. I'm a Belgian witbier lover and really didn't like Blue Moon.

Available in cans, bottles and kegs, Blue Moon has 5.4% alcohol by volume. In Minnesota, the alcohol content of all Blue Moon beers bought in grocery or convenience stores is 3.2% alcohol by weight (approximately 4.0% alcohol by volume). Blue Moon Brews and seasonal brews sold in liquor stores are 5.4% by volume.

So, he sums up, “Miller owns a portion of the Blue Moon trademark in Canada and due to their infighting with Molson, we get Belgian Moon.” In other words, Blue Moon is Belgian Moon in Canada because a Canadian company trademarked “Blue Moon” before Coors did.