The Carrier Corporation is a renowned and innovative company that has a long-standing history in the heating, ventilation, air conditioning, and refrigeration (HVAC-R) industry. With a reputation for...
The Carrier Douglas System TV Spot, titled 'New Ways,' is an advertisement that showcases the innovative Carrier Douglas System, a smart home automation system that allows homeowners to control and monitor their home's temperature settings from anywhere in the world using their mobile devices.
The spot begins with shots of a beautiful, modern home and a happy family enjoying their day-to-day life. As the camera pans over the different rooms, we see an elderly couple on their porch, a young child playing with his toys, and a couple enjoying a meal in their kitchen. Suddenly, the voiceover begins to explain how Carrier Douglas System can revolutionize the way we interact with our homes.
The ad explains that the Carrier Douglas System uses cutting-edge technology to learn homeowners' temperature preferences and schedules, allowing it to adjust the temperature automatically to ensure comfort and energy efficiency. We see the family members controlling their home temperature using their smartphones while away from home, ensuring maximum comfort when they return.
The ad goes on to highlight that the Carrier Douglas System is not just a smart thermostat, but an entire home automation system. It allows homeowners to control every aspect of their home, from their windows to their lights. The shot shows a woman arriving home, and as she opens the door, all the lights turn on. Through a series of impressive shots, we see the different features of the Carrier Douglas System, from the ability to easily adjust temperature to remotely monitoring energy usage.
The ad ends with a shot of the Carrier Douglas System logo and the tagline "New Ways to Comfort" appearing on the screen. The overall message is that this smart home automation system is the future of home living, making everyday life more comfortable, convenient, and energy-efficient.
Carrier Douglas System TV commercial - New Ways produced for Carrier Corporation was first shown on television on April 2, 2018.
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