What the American Express EveryDay Card TV commercial - Dryer Sheets is about.

American Express EveryDay Card TV Spot, 'Dryer Sheets' Featuring Tina Fey:

In this quirky and humorous American Express EveryDay Card TV spot, the fabulous comedian and actress Tina Fey takes center stage. The ad opens with Tina Fey standing in a laundromat, holding a box of dryer sheets. As she reaches for her wallet to pay for her laundry, a wave of frustration washes over her face.

Suddenly, a vibrant animation of colorful dryer sheets bursts out of Tina's wallet, surrounding her in a fantastical whirlwind. With a mischievous smile, Tina plucks a dryer sheet from the air and, like magic, it transforms into rewards points. She looks straight into the camera and exclaims, "That's right, every purchase earns me rewards points!"

As Tina Fey continues her journey through the laundromat, the animated dryer sheets multiply, creating an imaginative and enchanting environment. The sheets not only represent the rewards points she earns with her EveryDay Card but also symbolize the simplicity and ease of using it for everyday purchases.

Throughout the ad, Tina Fey showcases a series of humorous interactions with the animated dryer sheets. From using them to dry her laundry to using them as a makeshift parachute, she brings her trademark wit and charm to each scene. Her comedic timing and natural charisma make the commercial delightful and engaging to watch.

As the ad draws to a close, Tina Fey effortlessly swipes her EveryDay Card at a coffee shop, and the dryer sheet animation comes to a halt. The whirlwind of dryer sheets transitions back into the calm surroundings of the cafe, but not before leaving a trail of rewards points behind.

The TV spot ends with Tina Fey enjoying her coffee and flashing a satisfied smile at the camera. A voiceover announces the benefits of the American Express EveryDay Card, highlighting its rewards program, no annual fee, and flexible payment options. The ad successfully communicates the card's value proposition in a fun and entertaining way.

Overall, the American Express EveryDay Card TV spot featuring Tina Fey breathes life into the benefits of the card, making it relatable and enjoyable for viewers. With its whimsical animation and Tina Fey's undeniable charm, the commercial captures attention and leaves a lasting impression.

American Express EveryDay Card TV commercial - Dryer Sheets produced for American Express was first shown on television on March 1, 2014.