Michelob is a brand of beer that is owned and distributed by Anheuser-Busch, one of the largest brewing companies in the world. Michelob is known for its premium quality and is often associated with a...
Michelob ULTRA's latest TV spot, titled 'Lunging', is a high-energy advertisement designed to inspire viewers to embrace an active lifestyle. The commercial features various fitness enthusiasts performing a range of lunges and other exercises while a upbeat music track plays.
The driving force behind the commercial is the song 'Lunging' by Leigh Gracie, a rising star in the music industry. The song's fast-paced beat perfectly matches the energy of the visuals, making the spot a highly effective marketing tool.
The Michelob ULTRA brand has long catered to health-conscious consumers who are committed to staying fit and active. This TV spot is a continuation of that brand message, demonstrating the company's support for the pursuit of an active lifestyle.
The commercial is visually stunning, featuring a diverse range of athletes exercising in a variety of settings. From the gym to the beach, each scene is designed to inspire viewers to embrace their own active pursuits.
Overall, Michelob ULTRA's TV spot 'Lunging' accurately captures the excitement and energy of an active lifestyle. It's an advertisement that resonates with consumers who value health and fitness, and it demonstrates the brand's commitment to promoting wellness and vitality.
Michelob ULTRA TV commercial - Lunging produced for Michelob was first shown on television on August 13, 2020.
This commercial plays a song by Leigh Gracie called Step Up to the Front.
Unfortunately we were unable to find any suitable videos in the public domain. Perhaps the video of this TV commercial has not been preserved. If you know the link to this commercial, you can send it to us using a special form.
DraftLine is a creative and marketing agency that is dedicated to enabling ABInBev's global transformation. They are an agile team that uses data-driven creativity to deliver innovative solutions to t...