Pier 1 Imports television commercial 2012

What the Pier 1 Imports TV commercial - Point is about.

Pier 1 Imports TV Spot, 'Point'

In this captivating TV spot, Pier 1 Imports takes viewers on a journey that transcends the limitations of traditional home decor advertising. The commercial, aptly titled 'Point,' masterfully captures the essence of Pier 1 Imports' diverse and eclectic range of products.

The ad begins with a simple scene - a woman, elegantly dressed, stands in front of a blank canvas. As the camera zooms in on her hand holding a paintbrush, the woman gently dips it into a vibrant crimson paint. With precision and purpose, she raises her arm and effortlessly creates a single, distinct point on the canvas.

In a mesmerizing twist, the camera takes viewers through a visually stunning portrait of the world unfolding from that single point. With each brushstroke, the woman's artistic expression manifests as a kaleidoscope of color and form. From an intricately woven tapestry that hangs on a brick wall, to an exotic wooden statue that exudes craftsmanship, to a plush velvet sofa that invites relaxation, the commercial showcases the diversity of products available at Pier 1 Imports.

As the ad progresses, the scene seamlessly transitions from the woman's artistic creation to real-life scenarios where Pier 1 Imports products shine. Vibrant outdoor patio furniture transforms a drab backyard into a lively gathering space, while ornate tableware sets the stage for elegant dinner parties. Cozy rugs and cushions create a warm and inviting atmosphere, while stylish accessories add the perfect finishing touch to any room.

Throughout the commercial, the soundtrack is a carefully curated blend of rhythmic beats and melodic harmonies, creating a sense of excitement and energy. The visuals are saturated with color, highlighting the vibrant hues and textures that define Pier 1 Imports' collection.

As the ad draws to a close, the camera pans back to the woman and her work of art. The once-empty canvas is now a masterpiece, reflecting the multifaceted beauty that is Pier 1 Imports. The woman smiles, satisfied with her creation, as the words "Discover the possibilities at Pier 1 Imports" fade onto the screen.

In this TV spot, Pier 1 Imports has successfully captivated viewers, offering a glimpse into a world where creativity thrives, diversity is celebrated, and home decor becomes an expression of individuality. 'Point' not only showcases Pier 1 Imports' commitment to providing unique and stylish products but also encourages viewers to embrace their own creativity and transform their living spaces into truly extraordinary environments.

Pier 1 Imports TV commercial - Point produced for Pier 1 Imports was first shown on television on September 11, 2012.