Kraft Hockeyville is an annual contest organized by the Kraft Foods Group to celebrate the love of hockey in Canada. The contest provides an opportunity for towns and communities across the country to...
In 2016, Kraft Hockeyville launched a national competition to find the top hockey towns in Canada. The program was aimed to celebrate the country's passion for hockey and recognize the communities that have been instrumental in fostering the love of the game across generations.
As part of the competition, Kraft Hockeyville created a TV spot called 'Top Four Finalists.' The spot showcased the top four towns that made it to the finals of the competition, featuring their unique stories and the pride they felt in their communities.
The TV spot was emotionally charged and expertly captured the excitement surrounding the competition. It showcased the towns of Lumby, British Columbia, Arviat, Nunavut, Saint-Isidore, New Brunswick, and O'Leary, Prince Edward Island, which had been shortlisted as the finalists.
Each of the towns had a unique story to tell, and the spot did an excellent job of highlighting the pride and passion for hockey in these communities. It showed how hockey was not just a game but a way of life that brought people together, regardless of their differences.
The TV spot was a great way to build up hype and anticipation for the winner of the Kraft Hockeyville competition, which was eventually won by the town of O'Leary. The spot also helped raise awareness about the importance of preserving the love of hockey in Canadian communities and how the sport can bring people together.
In conclusion, the 'Top Four Finalists' TV spot by Kraft Hockeyville was an excellent showcase of the passion and pride that hockey brings to Canadian communities. It was an emotionally charged spot that effectively captured the essence of the competition and showcased the unique stories of the towns that participated.
2016 Kraft Hockeyville TV commercial - Top Four Finalists produced for Kraft Hockeyville was first shown on television on April 20, 2016.
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