Sign up to track 1,009 nationally aired TV ad campaigns for Target. In the past 30 days, Target has had 8,669 airings and earned an airing rank of #70 with a spend ranking of #31 as compared to all other advertisers.

Key demographics vary by outlet, time of day, and programming type, but they are generally composed of individuals who are younger and more affluent than the general public: "Young adult viewers have been TV's target demographic for decades, because they're thought to have less brand loyalty and more disposable income. ...

To understand the terms of this article, we define what a TV target is: it is the complete audience which includes all the people who have been exposed to television, this audience is then broken down into TV targets (15+ years, 25-49 years, CSP+, etc.).

Key Takeaways. A target audience is a group of people identified as likely customers of a business. People in a target audience share demographic similarities, such as age, location, or socioeconomic status. Defining a target audience helps create more efficient marketing messages.

Demographic, psychographic, geographic, and behavioral are the four pillars of market segmentation, but consider using these four extra types to enhance your marketing efforts.

Targeted media in PR is the list of media outlets or contacts you plan to direct your pitches to. The ideal target media includes those that will allow you to reach your audience with credibility and authenticity.

Targeted advertising is a form of online advertising that focuses on the specific traits, interests, and preferences of a consumer. Advertisers discover this information by tracking your activity on the Internet.

While Walmart customers span a variety of age groups, Target's appeal is most strongly concentrated among those from ages 25-44.

Target Audiences In media, the target audience refers to the person or group for whom a message is created. Some messages, like personal email or thank-you notes, target just one person. Others are meant for larger audiences.

What Is a Target Audience? Your target audience refers to the specific group of consumers most likely to want your product or service, and therefore, the group of people who should see your ad campaigns.

There are four key customer markets: consumer markets, business markets, global markets, and nonprofit and governmental markets. Consumer Markets - This includes companies that sell mass consumer goods and services.

Target audiences often decide where to spend money on ads, how to appeal to customers, and what product to build next. They are also used to define the buyer persona of a business, as well. Buyer personas are a representative overview of a business's ideal customer drawn from data that makes up a target audience.