CoverGirl LashBlast Fusion television commercial 2012 - How About Both? Ft. Drew Barrymore

What the CoverGirl LashBlast Fusion TV commercial - How About Both? Ft. Drew Barrymore is about.

The CoverGirl LashBlast Fusion TV Spot, 'How About Both?' featuring Drew Barrymore is an iconic makeup ad that showcases the brand's mascara. The ad begins with Drew Barrymore, who is the brand ambassador of CoverGirl, looking at the camera and asking if you want long or full lashes. Drew Barrymore playfully asks, "Why choose between length or volume when you can have both?"

As she continues to speak, the camera showcases her perfectly made-up eyes while she applies the CoverGirl LashBlast Fusion mascara. The camera emphasizes how the unique brush of the mascara reaches every lash to give you both the length and volume you want. The music in the background fits perfectly with the vibe of the ad, upbeat and energetic.

Throughout the ad, covering both her eyelashes really well, Drew Barrymore looks stunning with bold and beautiful lashes that emphasize her eyes. She pulls off the "both" look flawlessly, which is emphasized by the white writing on the screen stating "How About Both?" and the CoverGirl brand slogan - "Easy, Breezy, Beautiful" - at the end of the TV spot.

In conclusion, the CoverGirl LashBlast Fusion TV Spot featuring Drew Barrymore is a perfect fit for the brand. The compelling and persuasive ad's message is clear: you don't have to choose between length or volume; you can have both. The soundtrack of the ad is catchy, the visuals are stunning, and Drew Barrymore is the perfect fit for CoverGirl's brand identity as an inclusive brand that creates high-quality beauty products accessible to all.

CoverGirl LashBlast Fusion TV commercial - How About Both? Ft. Drew Barrymore produced for CoverGirl was first shown on television on August 9, 2012.