What the Alzheimers Association TV commercial - Terries Story is about.

Alzheimer's Association's TV spot, 'Terrie's Story' is a moving tribute to a woman named Terrie who lost her battle with Alzheimer's disease. The commercial opens with Terrie, a once-vibrant and independent woman, now struggling to perform even simple daily tasks. The ad shows her family members, who have become her primary caregivers, as they try to help Terrie live as comfortably as possible.

Throughout the heartbreaking video, Terrie's family shares their experiences about the impact of Alzheimer's disease on their lives. They talk about how it has deeply affected not just Terrie, but also them - the family members and caregivers who've been with Terrie through every step. They mention the challenges of watching Terrie's cognitive abilities slowly deteriorate, and how Alzheimer's has robbed Terrie of her memories and her personality.

The commercial also highlights the importance of the Alzheimer's Association and the vital support they provide to families affected by Alzheimer's disease. The Association offers assistance in various forms, such as providing caregivers with access to information, resources, and support groups. It shows how the Alzheimer's Association can make a difference in the lives of those affected by the disease and how important it is to support their work in finding a cure.

Overall, the 'Terrie's Story' spot emphasizes the devastating impact of Alzheimer's on individuals, families, and communities, and highlights the importance of supporting the Alzheimer's Association's efforts to find a cure. It's a powerful reminder that we need to take action against this disease that affects so many lives.

Alzheimers Association TV commercial - Terries Story produced for Alzheimer's Association was first shown on television on October 26, 2021.