What the Kmart TV commercial - Win Back Your Fort is about.

The Kmart TV Spot, 'Win Back Your Fort' is an exciting and captivating advertisement that aims to grab the attention of shoppers and encourage them to visit their stores. The spot focuses on a family that is determined to reclaim their home from the invaders that have taken over.

The theme of the Kmart TV spot revolves around a game of capture the flag, which takes place in a family's home. The invaders in the game are portrayed as young children who are determined to take control of the house. However, the family is not willing to give up without a fight, and they come up with a plan to regain their fort.

Throughout the ad, viewers see the family members using various Kmart products and decorations to fortify their positions and gain an advantage over their opponents. From outdoor tents to home organization tools, the family uses Kmart's resources to build a solid line of defense to keep their fort secure.

The Kmart TV Spot, 'Win Back Your Fort' is unique in the way that it combines the fun and excitement of a game with the practicality of shopping at Kmart. The spot effectively communicates Kmart's message of being a destination for affordable home improvement, decor, and entertainment products. The commercial's intention is to invite shoppers to visit Kmart stores, where they can find everything they need to be victorious in their own home battles.

Overall, the Kmart TV Spot, 'Win Back Your Fort' is an engaging and entertaining advertisement that encourages viewers to take the challenge and reclaim their homes. It's an excellent example of how creativity and advertising can come together to create a successful campaign that resonates with its target audience.

Kmart TV commercial - Win Back Your Fort produced for Kmart was first shown on television on February 15, 2014.