PepsiCo, Inc., commonly known as Pepsi, is a multinational food and beverage corporation headquartered in Purchase, New York. Founded in 1898 by Caleb Bradham, Pepsi has since become one of the world'...
The Pepsi TV Spot "Halftime Show" featuring the song "HUMBLE." by Kendrick Lamar aired during the 2018 Super Bowl halftime show. The commercial showcased an exciting and dynamic performance by the rapper, who proved to be a fitting artist for the world's biggest stage.
The ad began with a mesmerizing sequence of light and color, with Lamar dressed in an all-black outfit as he walked onto the stage. As the beginning beat of "HUMBLE." kicked in, the crowd at the Super Bowl stadium and viewers at home were instantly transported into Lamar's world of high-energy hip-hop.
The performance was full of visually stunning moments, with vivid colors and dynamic choreography capturing the attention of audiences worldwide. Lamar was surrounded by backup dancers, some of whom performed on moving platforms and others who wore aerial harnesses to help them fly above the stage.
Lamar's lyrics, which explore themes of confidence, power, and self-respect, were a perfect fit for the high-stakes, adrenaline-fueled world of the Super Bowl. As the performance drew to a close, Lamar beckoned the crowd to chant along with him, inviting them to embrace the same spirit of empowerment and triumph that his music embodies.
In summary, the Pepsi TV Spot "Halftime Show" featuring Kendrick Lamar's "HUMBLE." was an electrifying performance that captured the attention of viewers around the world. With its vibrant visuals, high-energy choreography, and inspiring lyrics, the commercial was a perfect example of how music and marketing can come together to create an unforgettable spectacle.
Pepsi TV commercial - Halftime Show canción de Kendrick Lamar produced for Pepsi was first shown on television on February 12, 2022.
Kendrick Lamar's "HUMBLE.""HUMBLE." is a song by American rapper Kendrick Lamar ), released on March 30, 2017. The song was produced by Mike Will Made It and features Lamar rapping over a sparse, bass-heavy beat. The song has been described as "aggressive" and "braggadocious" and features Lamar asserting his dominance in the rap game while also encouraging listeners to be humble.
LyricsThe lyrics of "HUMBLE." touch on a variety of themes, including Lamar's rise to success, his place in the rap game, and his views on materialism and humility. The chorus features the lines "Sit down, be humble", which have become a popular catchphrase and meme. The song has been praised for its clever wordplay and biting social commentary.
Music videoThe music video for "HUMBLE." was directed by Dave Meyers and the little homies (a duo consisting of Lamar and Dave Free) and features Lamar in a variety of striking visual settings, including a Last Supper-inspired scene and a scene where he sits atop a throne made of black women's bodies. The video has been praised for its striking imagery and has won several awards.
MeaningThe meaning of "HUMBLE." has been the subject of much discussion and analysis. Some have interpreted the song as a call for black men to be more introspective and humble, while others see it as a critique of materialism and rap culture. Lamar himself has described the song as a reflection of his own emotions and self-expression.
Overall, "HUMBLE." is widely regarded as one of Lamar's most popular and influential songs, and has been praised for its clever wordplay, biting social commentary, and striking visuals.
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