L'Oreal Paris Hair Care is a global company that specializes in hair care products. Founded in 1909, L'Oreal Paris has a rich history and has become one of the most recognized beauty brands in the wor...
The L'Oreal Paris Feria TV spot titled 'Go Dark to Light the Night' is an advertisement showcasing their new line of hair dye products that promise to create bright, vibrant colors while keeping hair healthy and shiny. The advertisement features a woman with long, black hair who decides to take the plunge and dye her hair a bright shade of red using L'Oreal Paris Feria hair dye.
The spot opens with the woman applying the hair dye in her bathroom. The camera then cuts to her stepping out onto the streets of what appears to be New York City, her striking red hair catching the attention of everyone around her. As the night progresses, the woman is shown dancing, laughing, and living life to the fullest, her vibrant hair color adding an element of excitement to her evening.
Throughout the spot, the viewer is treated to close-up shots of the hair dye box, highlighting the various shades available in the L'Oreal Paris Feria line. The woman's hair is also shown in all its glory, with the camera zooming in on her glossy, healthy-looking locks.
The commercial ends with the tagline "Go Dark to Light the Night" appearing on the screen, encouraging viewers to be bold and daring with their hair color choices. Overall, the L'Oreal Paris Feria TV spot is a visually stunning advertisement that promises to provide gorgeous, vibrant hair color while keeping hair healthy and shiny.
LOreal Paris Feria TV commercial - Go Dark to Light the Night produced for L'Oreal Paris Hair Care was first shown on television on January 11, 2015.
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