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Cologuard TV commercial - Walking
Cologuard

Overview of CologuardCologuard is a non-invasive colorectal cancer screening test developed by Exact Sciences Corporation and approved by the United States Food and Drug Administration (FDA) in 2014....

What the Cologuard TV commercial - Walking is about.

Cologuard TV commercial - Walking

Title: Cologuard TV Spot, 'Walking'

Introduction:The Cologuard TV spot titled 'Walking' takes viewers on an emotional journey, highlighting the importance of early detection for colon cancer. This poignant commercial aims to raise awareness about Cologuard, a non-invasive at-home colon cancer screening test. The spot empowers viewers to take control of their health and encourages them to consider Cologuard as a reliable and convenient option for cancer prevention.

Synopsis:The TV spot opens with a serene shot of a person strolling along a picturesque beach at sunset. The natural scenery provides a calm backdrop, setting the tone for the emotional journey that is about to unfold. As the camera pans closer, the viewer can see the person's face reflecting a sense of determination and purpose.

A gentle voiceover starts narrating, speaking directly to the viewer, "Every step forward is a step towards prevention...towards a healthier future." The soothing tone of the voiceover juxtaposed with the moving visuals creates a profound impact, immediately capturing the audience's attention.

The scene transitions to a series of individuals of different ages and backgrounds going about their daily lives. They are shown engaged in various activities, such as playing with their children, enjoying a meal with loved ones, or pursuing their passions. These snapshots of everyday life serve to emphasize the importance of staying healthy and vibrant for the ones we care about.

Throughout the commercial, informative text overlays appear, sharing key statistics about colon cancer and stressing the significance of early detection. The spot also briefly mentions the Cologuard test, describing it as a non-invasive, at-home screening option that can help detect early signs of colon cancer.

As the video progresses, the tone shifts slightly, becoming more heartfelt and emotional. The individuals on screen start to reflect on their own experiences with colon cancer, sharing their personal stories of courage and resilience. Their words are interwoven into the voiceover, forming a strong narrative that touches the viewers' hearts.

Towards the end of the commercial, the viewer is reminded that by taking the simple step of using Cologuard, they too can contribute to the fight against colon cancer. The spot concludes with a powerful call to action, urging viewers to visit the Cologuard website or contact their healthcare provider to learn more about the test and how to obtain it.

Conclusion:The Cologuard TV spot, 'Walking,' masterfully combines evocative visuals, heartfelt narratives, and informative messaging to raise awareness about early detection and the role it plays in preventing colon cancer. By highlighting

Cologuard TV commercial - Walking produced for Cologuard was first shown on television on October 25, 2020.

Frequently Asked Questions about cologuard tv spot, 'walking'

Couric, whose first husband Jay Monahan died of colon cancer in 1998, is the face of Exact Sciences' new “Mission to Screen” campaign that launched this week for Colon Cancer Awareness Month.

Cologuard is a screening test for colon and rectal cancer. The colon sheds cells from its lining every day. These cells pass with the stool through the colon. Colon cancer cells may have DNA changes in certain genes. Cologuard detects the altered DNA.

The cost is around $500. Some insurance plans may cover part of that cost depending on your plan, co-pay, and deductible. Diagnostic testing is subject to deductibles and coinsurance. Screening colonoscopies are not subject to copays and deductibles and usually have no out-of-pocket costs for patients.

While Couric, Kardashian, and Tucci aren't completely vegan, plenty of celebrities, including Billie Eilish, Natalie Portman, Lewis Hamilton, Venus Williams, and Heather Rae El Moussa, have made the leap. Find our list of 36 vegan celebrities here!

"She was very forthcoming, the book was called “Going There.” And she lived up to the title," Al reasoned. "You know, it's not your typical everything is sweetness and light kind of memoir, so props to her for that." It's not totally surprising that Al issued such a supportive statement.

Cologuard, however, involves no visual element and no removal of cells. It detects the presence of abnormal DNA through testing your stool - and 42% of the time it does not catch precancerous polyps.

Exact Sciences Corporation Exact Sciences Corporation provides cancer screening and diagnostic test products in the United States and internationally. The company offers Cologuard, a non-invasive stool-based DNA screening test to detect DNA and hemoglobin biomarkers associated with colorectal cancer and pre-cancer.

Cologuard is a screening test for colon and rectal cancer. The colon sheds cells from its lining every day. These cells pass with the stool through the colon. The cancer cells may have DNA changes in certain genes.

Why does the Cologuard test cost more? The base cost of the test is higher than the cost of other recommended at-home tests for colon cancer screening. The Cologuard test combines a fecal immunochemical test (FIT Test) with a patented DNA test. Premera pays for preventive care as required by the Affordable Care Act.

Zuckerberg was a vegetarian sort of. In 2011, he called himself a vegetarian but said he would eat meat if he killed the animal himself. He reportedly has gone back to eating meat he didn't personally kill.

While Pitt hasn't confirmed what type of diet he follows, veganism is synonymous with several of the causes he is vocal in his support for. In particular, environmentalism. Adopting a vegan diet could help preserve the natural environment.

After all, prior social media posts and reports make it clear that the two have remained good friends over the years despite Katie leaving Today in 2006 for CBS News. In 2019, Page Six noted that Katie was among the past and present Today show stars at Al and his wife Deborah Roberts' holiday bash.

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Cologuard TV commercial - Walking
Publicis

Publicis is a multinational advertising and public relations company headquartered in France. The company is one of the oldest and largest marketing and communications organizations in the world, with...

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