What the Subaru TV commercial - Proud to Earn Your Trust is about.

Title: Proud to Earn Your Trust - Subaru TV Spot

Introduction:In the heart of every Subaru, there beats an unwavering commitment to earn the trust of drivers. This sentiment is beautifully captured in Subaru's TV spot titled 'Proud to Earn Your Trust.' Harnessing the power of emotion and authenticity, the ad takes viewers on a journey that showcases Subaru's dedication to producing vehicles that go beyond mere transportation, becoming companions that stand the test of time and forge lasting connections with their drivers. Let's delve into the captivating details of this remarkable TV spot.

Scene 1: Unveiling a LegacyThe TV spot opens with a serene shot of a misty mountain landscape, highlighting Subaru's connection to nature. A voiceover gently introduces the brand's dedication, stating, "For over five decades, Subaru has been driven by one purpose - earning your trust." A silver Subaru Legacy gracefully ascends the road, symbolizing the brand's remarkable journey and dedication.

Scene 2: The Bonding CarThe focus then shifts to a bustling city street, where the Legacy effortlessly blends in with the rhythm of life. The camera captures the reactions of passersby as they admire the sleek design and cutting-edge technology of the Subaru Legacy. The voiceover continues, "We build vehicles that become more than just cars. They become trusted companions on your life's journey."

Scene 3: Safety, Reliability, and BeyondTo emphasize Subaru's commitment to safety and reliability, the TV spot highlights various innovative features, such as EyeSight Driver Assist Technology and Symmetrical All-Wheel Drive. Real-life scenarios demonstrate how Subaru vehicles excel in adverse conditions, reinforcing their reliability and ensuring passengers are protected.

Scene 4: Community ConnectionThe camera pans to a heartwarming scene where Subaru owners participate in a local charity event, showcasing the brand's dedication to giving back to the community. The voiceover proudly states, "Together with our owners, we strive to make a difference in the world, building connections that extend far beyond the road."

Scene 5: The Trust ArcThe ad concludes with a captivating sequence showcasing Subaru owners sharing heartfelt moments with their vehicles - from road trips and family adventures to important milestones in life. Each clip encapsulates the trust and bond established between driver and car. The voiceover concludes, "Subaru: proud to earn your trust, every mile of the way."

Conclusion:Subaru's TV spot, 'Proud to Earn Your Trust,' masterfully captures the essence of the brand - a company committed to producing safe, reliable, and community-driven vehicles. Through breathtaking visuals, genuine storytelling, and a touching voiceover, the ad conveys the profound relationship between Subaru and its drivers. It reminds us all that a Subaru is not just a car; it's a trusted companion that accompanies us on life's extraordinary journeys.

Subaru TV commercial - Proud to Earn Your Trust produced for Subaru was first shown on television on September 28, 2016.