Proactiv, formerly known as The Proactiv Company and now part of Alchemee LLC , is a skincare company that specializes in creating science-based solutions for better skin. The company offers a portfol...
Proactiv, the popular skincare brand, has released a new TV spot titled 'Summer is Here'. The commercial showcases how Proactiv's products provide a solution to help clear blemishes and acne-prone skin, to help their customers feel confident to show off their skin during the hotter months.
The spot opens with a young woman applying Proactiv's skincare products to her face while standing in front of a mirror. She then walks outside, looking radiant in her summer outfit. From the park to the beach, the commercial showcases different scenes of people enjoying the summer season while using Proactiv's skincare line.
The TV spot highlights the importance of having clear and healthy skin, especially during summer, when people tend to show more skin. The testimonies of satisfied customers are also featured in the commercial, with them sharing how Proactiv's skincare line has helped clear up their skin, giving them the confidence to enjoy summer activities.
The 'Summer is Here' TV spot promotes Proactiv's products as a solution to a common problem that many people face, acne-prone skin. The commercial showcases how Proactiv's skincare line can help people feel confident and ready for summer, no matter their skin type.
Overall, the 'Summer is Here' TV spot is a creative and effective way of showcasing the benefits of Proactiv's skincare line, and how it can help people feel great about their skin during the summer months.
Proactiv TV commercial - Summer is Here produced for Proactiv was first shown on television on July 8, 2013.
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Icon Media Direct is a full-service media agency that specializes in direct response advertising. Founded in 2000, the agency has grown to become one of the most trusted and respected names in the ind...