Colgate-Palmolive is a global consumer products company that specializes in producing and distributing a wide range of household, healthcare, and personal care products. The company is known for its o...
The Colgate High Impact White TV Spot titled 'DesignerSmile' is a commercial that showcases the power of the brand's High Impact White toothpaste in achieving a stunning and bright smile.
In the commercial, we see a young fashion designer preparing for his big show at New York Fashion Week. As he puts the finishing touches on his latest collection, he catches a glimpse of himself in the mirror and is unhappy with the color of his teeth. He then uses Colgate High Impact White toothpaste to brush his teeth, and we see a montage of him smiling confidently throughout the day.
The spot concludes with the fashion designer walking down the runway with a bright and stunning smile, wowing the audience and confidently asserting himself in the fashion world.
The commercial effectively communicates that Colgate High Impact White can help anyone achieve a designer smile with regular use. It appeals to anyone who wants to elevate their confidence and appearance with brighter teeth.
Overall, this TV spot is a great example of persuasive advertising that not only effectively showcases the product but also resonates with the audience by tapping into their desire for self-improvement.
Colgate High Impact White TV commercial - DesignerSmile produced for Colgate was first shown on television on March 15, 2016.
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