What the Book of the Month TV commercial - Coffee Cup is about.

The Book of the Month TV Spot titled 'Coffee Cup' starts with a young woman sitting in a café, holding a cup of coffee. The scene is set with a mellow acoustic tune playing in the background. As she takes a sip of her coffee, she looks up and notices a man sitting across from her with a book in his hand. Intrigued, she glances at the book and then, looking back at him, gestures with her thumb to inquire about it.

The man nods while putting the book face-down and sliding it towards her. She reaches across the table and picks it up, flipping through the pages as the man watches her in admiration. The camera captures her smile as she reads a line from the book, exchanging a look with the man before slowly returning to the cover, smiling and nodding her approval as the scene fades to black.

The ad is appealing and romantic in nature, suggesting that reading can be a catalyst for connections between people. The overall theme of the ad is centered around the idea that the Book of the Month subscription service can provide a world of infinite possibilities for people who are passionate about books.

In conclusion, the 'Coffee Cup' TV Spot is a beautifully crafted ad that emphasizes the power of books and the joy of discovering new stories. The ad effectively portrays the Book of the Month subscription service as a source of inspiration, entertainment, and intellectual stimulation for reading enthusiasts.

Book of the Month TV commercial - Coffee Cup produced for Book of the Month was first shown on television on December 17, 2018.