What is Wallapop?Wallapop is an online marketplace based in Spain that allows users to buy and sell second-hand items. The platform operates in Spain, Italy, and Portugal, and has a community of over...
The Wallapop TV Spot, 'Happy Dance,' is an advertisement that showcases the joy of buying and selling items on the Wallapop app. The ad opens with a man outside a building, holding a large cardboard box as he waits for the elevator. As he steps into the elevator, he starts to dance, and we see that the box is full of items he sold on the Wallapop app. The man continues his dance down the hallway, across the street, and through a busy market, surrounded by other Wallapop users, all of them carrying items they've sold or bags of items they've bought.
Throughout the TV spot, we see people of different ages and backgrounds happily showing off the items they've purchased or sold on the app, from a young couple holding a flat-screen TV to an older woman beaming with joy as she shows off a new lamp. The underlying message of the ad is that Wallapop connects people and helps them find joy in the things they buy and sell.
The 'Happy Dance' TV Spot is upbeat, fun, and perfectly captures the excitement of using Wallapop to connect with others and find new treasures. The vibrant visuals and joyful music help to convey the idea that Wallapop is more than just an app for buying and selling items - it's a way to join a community of people who love to shop and dance with joy when they get that perfect deal.
Wallapop TV commercial - Happy Dance produced for Wallapop was first shown on television on December 4, 2015.
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