Raid is a brand of insecticide that is known for its effectiveness in eliminating pests. The company behind Raid is SC Johnson, a multinational manufacturer of household cleaning and consumer products...
The Raid TV Spot, 'Protección contra cucarachas' is a compelling advertisement aimed at highlighting the effectiveness of Raid in providing protection against cockroaches. The ad starts off with a scene of a man yawning in his kitchen, only to be interrupted by an enormous cockroach scurrying across his kitchen table. The man is visibly disgusted by the sight of the insect and quickly searches for a solution to get rid of the pest.
Suddenly, the screen changes to a shot of Raid, the world's most trusted insect killer, being sprayed on the cockroach by an unseen hand. The Raid creates an impenetrable barrier around the cockroach, ensuring that the insect is stopped dead in its tracks.
The ad continues with a voiceover explaining the benefits of Raid's protection, emphasizing how easy it is to use and how it creates a lasting barrier against cockroaches. Finally, the ad ends with the tag line, 'Raid, protección contra cucarachas', meaning 'Raid, protection against cockroaches' in Spanish.
Overall, the Raid TV Spot, 'Protección contra cucarachas' successfully highlights the brand's effectiveness in providing protection against cockroaches. The ad's use of a simple and relatable scenario, combined with a strong message about the efficiency and ease-of-use of Raid makes it a great advertisement for anybody who is looking to get rid of a frustrating pest problem.
Raid TV commercial - Protección contra cucarachas produced for Raid was first shown on television on April 17, 2022.
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