Find out all about your favorite commercial!

Advertisers

Advertisers of the Cheez-It TV Spot, 'Superhero' Featuring Desmond Howard

Cheez-It TV commercial - Superhero
Cheez-It

Cheez-It is an American snack brand that produces a variety of crackers made from real cheese. The company was founded in 1921 by the Green & Green Company in Dayton, Ohio, and was later acquired by K...

What the Cheez-It TV commercial - Superhero is about.

Cheez-It TV commercial - Superhero

In the Cheez-It TV Spot, 'Superhero,' former football player Desmond Howard is depicted as a superhero who can save the day with a box of Cheez-It crackers. The commercial features Howard wearing a superhero costume and flying through the air, while holding a box of Cheez-It crackers.

As Howard lands, he finds a group of people in distress, who are in dire need of a snack. He quickly takes out the box of Cheez-It crackers, and starts throwing them to the people one by one, thus saving the day.

As the commercial progresses, the narrator states: "When snack time calls, Cheez-It has your back. It's the great tasting, cheesy snack that hits the spot every time."

The ad is a great representation of the ongoing efforts of Cheez-It to stay relevant and appealing to a younger audience. The superhero costume is an innovative approach to promoting a snack, as opposed to the traditional, straightforward ads.

Desmond Howard's involvement in the commercial also appeals to football fans, thus making it even more relatable and appealing. With this ad, Cheez-It managed to attract both football fans and enthusiasts of quirky advertisements.

Cheez-It TV commercial - Superhero produced for Cheez-It was first shown on television on September 11, 2015.

Videos

Watch Cheez-It TV Commercial, 'Superhero'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Cheez-It TV Spot, 'Superhero' Featuring Desmond Howard

Desmond Howard photo
Samantha Ponder photo
Agenices

Agenices of the Cheez-It TV Spot, 'Superhero' Featuring Desmond Howard

Cheez-It TV commercial - Superhero
Leo Burnett

Leo Burnett is a renowned advertising company that has been in operation for over 80 years. Founded in 1935 by Leo Burnett, the company has grown to become one of the most respected and revered advert...

Cheez-It TV commercial - Superhero
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

Products Advertised

Cheez-It Original
TV commercials

Similar commercials

Northern Trust FlexShares TV Spot, 'QLV: An EFT Designed for Investments'
Northern Trust FlexShares TV Spot, 'Sustainability'
GEICO TV Spot, 'Brooklyn Bridge'
Northern Trust Institute TV Spot, 'How the Pieces Come Together'
University of Alabama TV Spot, 'Where Legends Are Made: 2022'
Northern Trust TV Spot, 'Michael O'Grady: 14-Year History With the PGA Tour'
Northern Trust TV Spot, 'Stuck in the Middle'
Northern Trust Institute TV Spot, 'The Landscape of Modern Wealth'
XYIENCE TV Spot, 'Pond Pondering With Sam Ponder: Coins'
Progressive TV Spot, 'Career Day'
1126 January 22, 2017
Disney Parks & Resorts TV Spot, 'ESPN Disney Cheer' Featuring Lee Corso
Northern Trust TV Spot, 'Economic Turbulence'