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Advertisers of the Wendy's Baconator TV Spot, 'Shakin' and Wakin'

Wendys Baconator TV commercial - Shakin and Wakin
Wendy's

Wendy's is a well-known fast-food restaurant chain that was founded in 1969 by Dave Thomas. With its signature square-shaped burgers and unique menu offerings, Wendy's has become a household name in t...

What the Wendys Baconator TV commercial - Shakin and Wakin is about.

Wendys Baconator TV commercial - Shakin and Wakin

Title: "Shakin' and Wakin': Wendy's Baconator TV Spot"

Introduction:In the realm of fast-food advertising, Wendy's has consistently outdone the competition with their creative and playful approach. One of their most memorable TV spots, titled "Shakin' and Wakin'," was an instant hit, leaving viewers craving the iconic Wendy's Baconator burger like never before. This captivating commercial captivated audiences with its catchy jingle, energetic visuals, and mouthwatering shots of the Baconator.

The Scene:The commercial opens with a bustling cityscape at dawn, with people seen rushing to their workplaces and seemingly devoid of energy. The shot then transitions to a Wendy's restaurant, adorned with vibrant red hues, where energetic staff members are preparing the Baconator burgers. The camera pans to a group of diverse individuals sitting at a cozy booth, seemingly tired but also eager for something to wake them up.

The Jingle:As the camera focuses on the group, a catchy jingle begins to play, instantly capturing attention. Sung by a vibrant chorus, the lyrics go:"Shakin' and wakin', bacon sensation,Wendy's Baconator brings the ultimate elation.Crispy bacon, melty cheese, it's a flavor celebration,Come on down and give in to Baconator's temptation."

Visual Delights:As the jingle continues, the Baconator makes its grand entrance. The camera zooms in on the sizzling, juicy beef patty, topped with perfect strips of crispy bacon and melted cheese. The visuals highlight the freshness and quality of the ingredients, triggering a mouthwatering effect on viewers.

One by one, the individuals at the booth take a bite of the Baconator and their expressions transform from exasperated to elated. The energy in the room shifts, and suddenly the tired group is filled with renewed vigor, shaking their hips and dancing with uninhibited joy.

The Commotion:The commercial takes a humorous turn when energetic staff members join the customers in their impromptu dance-off. Fueled by the bacon-infused energy, the whole restaurant turns into a lively party, with customers and staff showcasing their best dance moves.

The commercial concludes with a shot of the diverse group leaving the restaurant, energized and revitalized for their day ahead. The screen fades to black, leaving viewers with the memorable tagline: "Wake up your taste buds with Wendy's Baconator."

Impact:Wendy's "Shakin' and Wakin'" TV spot succeeded in capturing attention and generating excitement around their flagship sandwich, the Baconator. The commercial's vibrant energy, catchy jingle, and tantalizing visuals left a lasting impression on viewers, compelling them to head straight to their nearest Wendy's restaurant for an unforgettable bacon-filled experience.

Conclusion:Wendy's Baconator TV spot, 'Shakin' and Wakin',' serves as a testament to the fast-food chain's knack for innovative advertising. Through its captivating visuals, catchy jingle, and contagious energy, this commercial left viewers eagerly anticipating their next visit to Wendy's. As the old saying goes, "If you want to wake up your taste buds and dance through the day, Wendy's Baconator is just a bite away!"

Wendys Baconator TV commercial - Shakin and Wakin produced for Wendy's was first shown on television on November 29, 2020.

Frequently Asked Questions about wendy's baconator tv spot, 'shakin' and wakin'

A half-pound* of fresh British beef, American cheese, 6 pieces of crispy Applewood smoked bacon, Heinz ketchup, and Heinz mayo. Carnivores rejoice!

The Baconator vs. Son of Baconator follows our same delicious Baconator recipe, but with fewer calories because we use smaller fresh, never frozen beef patties and four strips of bacon instead of six. For fans with a slightly smaller appetite, the Son of Baconator is just as delicious as the OG Baconator.

The Blazin' Baconator "The Blazin' Baconator features a half-pound** of fresh Canadian beef***, melted cheddar cheese with a jalapeño kick, six strips of mouth-watering spicy caramelized Applewood smoked bacon and sweet-heat-seasoned mayo, served on a premium bun – you'll be craving sweet heat all day long."

2007 The Baconator® In 2007, Wendy's stacked two fresh beef patties and paired it with American cheese, SIX slices of Applewood smoked bacon, and a soft bun. The iconic Baconator – the best way to eat a double bacon cheeseburger – was introduced for those Wendy's customers who wanted even more craveable burger options.

Made with six strips of thick-cut, fresh-cooked Applewood Smoked Bacon, the iconic Baconator has become one of the most popular menu items since its introduction in 2007. It's no wonder Baconator has its own "son" and almost 500,000 followers on Facebook and Twitter combined!

Wendy's History. The Baconator was introduced in April 2007 as part of a "back to basics" reorganization by Wendy's new CEO Kerrii Anderson. The addition of the product was part of a push to add menu items that appeal to the 18- to 34-year-old demographic and expand late-night sales.

The original version is now called the Baconator Double. Wendy's also has Baconator Fries, Baconator Breakfast, and Son of Baconator.

The Baconator lived up to its hype. I would've liked a pickle, just for something a little green, but it was so good. There's something to be said for giving the people what they want. The patty meat and bacon went well together, and the cheese held everything in place.

Wendy's The Baconator sandwich is a cheeseburger sold by the international fast-food restaurant chain Wendy's.

November 15, 1969 – First Wendy's Opens The beginning of a journey – on November 15, 1969, Dave Thomas opened his very first Wendy's restaurant in Columbus, Ohio at 257 East Broad Street. In no time, the quick-service chain became known for its square beef patties, made from fresh beef, and iconic Frosty® desserts.

Wendy's became known for square ground beef hamburgers that hang over the bun, made with the customer's choice of toppings. The Wendy's Pick-Up Window concept was born in 1970 in the first freestanding restaurant.

The Baconator sandwich is a cheeseburger sold by the international fast-food restaurant chain Wendy's.

Videos

Watch Wendy's Baconator TV Commercial, 'Shakin' and Wakin'

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Actors

Actors who starred in Wendy's Baconator TV Spot, 'Shakin' and Wakin'

Dandrell Scott photo
Agenices

Agenices of the Wendy's Baconator TV Spot, 'Shakin' and Wakin'

Wendys Baconator TV commercial - Shakin and Wakin
Kaplan Thaler Group

The Kaplan Thaler Group is an advertising agency founded by Linda Kaplan Thaler and Robin Koval in 1997. Linda Kaplan is a renowned advertising executive and author, known for creating and composing f...

Wendys Baconator TV commercial - Shakin and Wakin
Spark Foundry

Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of...

Wendys Baconator TV commercial - Shakin and Wakin
VML

VML is a global communications agency that specializes in creating impactful and innovative marketing campaigns for its clients. Founded in 1992, VML has grown to become one of the largest full-servic...

Products

Products Advertised

Wendy's Baconator
Wendy's Breakfast Baconator
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