What the General Electric TV commercial, Finding a New Way Forward is about.

General Electric (GE) is a global leader in manufacturing and technology, with a history that dates back more than a century. Recently, GE launched a new TV spot titled 'Finding a New Way Forward' that aims to showcase the company's values and commitment towards innovation.

The TV spot is shot in black and white and features a series of images and videos that showcase GE's contribution towards shaping the modern world. The voiceover is provided by actor Bryan Cranston, who narrates the story of GE's journey and its pioneering spirit.

The TV spot highlights GE's latest technologies, including the Haliade-X offshore wind turbine, which is the most powerful turbine in the world, and its 3D printing capabilities, which are revolutionizing the manufacturing industry. It also showcases GE's role in space exploration, with images of rockets and satellites.

The TV spot is not just about showcasing GE's latest innovations, but also about the company's commitment to sustainability and social responsibility. It highlights GE's partnership with the African Leadership University, where the company is helping to train the next generation of African leaders.

The message of the TV spot is clear - GE is a company that is not only committed to innovation but also to making the world a better place. The TV spot is a powerful reminder of the incredible impact that GE has had on the world and its ongoing commitment to finding new ways forward.

General Electric TV commercial, Finding a New Way Forward produced for General Electric was first shown on television on September 11, 2021.