Ice Breakers is a company known for its refreshing and invigorating mints and chewing gum. Founded in 1995, Ice Breakers quickly became a favorite among consumers looking for a burst of freshness to a...
The Ice Breakers Duo Fruit + Cool TV Spot is a refreshing and fun way to advertise the popular Ice Breakers Duo Fruit + Cool mints. The commercial features a catchy jingle composed by none other than Vanilla Ice himself. The song, called 'Cool Finish', perfectly captures the essence of the product by using the perfect combination of beat, rhythm, and lyrics.
The commercial starts with a young woman trying to cool herself off on a hot day. She reaches for her pack of Ice Breakers Duo Fruit + Cool and pops a mint into her mouth. As the mint hits her tongue, a refreshing blast of coolness washes over her. The camera then switches to a close-up of the mint, revealing the two distinct flavors - fruity and cool.
The scene then changes to a group of young people at a party, all holding packs of Ice Breakers Duo Fruit + Cool mints. They start passing it around, and as they do, the 'Cool Finish' song starts playing. The song is upbeat and catchy, with Vanilla Ice rapping about the cool sensation of the mints. The lyrics perfectly capture the brand's promise of delivering a refreshing coolness that lingers long after the mint has been consumed.
The commercial is expertly shot, with bright and colorful visuals that perfectly complement the jingle. It's a fun, energetic, and engaging TV spot that appeals to the younger generation. By associating the Ice Breakers Duo Fruit + Cool with a sense of community and fun, the TV Spot successfully positions the brand as an essential part of the millennial social scene.
Overall, the Ice Breakers Duo Fruit + Cool TV Spot is an excellent example of how to make a brand exciting and relevant to its target audience. By combining the right mix of visuals, music, and messaging, the commercial effectively communicates what the brand stands for, while providing an enjoyable viewing experience for the audience.
Ice Breakers Duo Fruit + Cool TV commercial - Cool Finish produced for Ice Breakers was first shown on television on April 21, 2013.
Overview"Ice Ice Baby" is a hip hop song by American rapper Vanilla Ice, released in 1990. The song became the first hip hop single to top the Billboard charts, and it became a cultural phenomenon.
Composition and ControversyThe song is built around a sample of the bassline from the song "Under Pressure" by Queen and David Bowie. This led to a lawsuit, as Vanilla Ice did not initially credit the original artists. He later settled out of court and added a credit to the song.
Meaning and LegacyThe song tells the story of Vanilla Ice cruising down A1A Beachfront Avenue in his 5.0 Mustang. According to him, the song is autobiographical. "Ice Ice Baby" remains one of the most recognizable and well-known songs of the 1990s.
Reception and CriticismWhile the song was a massive commercial success, it received criticism for its use of the "Under Pressure" sample and for Vanilla Ice's perceived lack of authenticity as a white rapper. In recent years, the song has been re-evaluated and acknowledged as a cultural touchstone of the early 1990s.
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