Hyundai Assurance Connected Care television commercial 2013

What the Hyundai Assurance Connected Care TV commercial - Signs is about.

Title: "Signs of Assurance: A Hyundai Connected Care Adventure with Bob Marley"

Introduction:In a world filled with uncertainties, Hyundai Assurance Connected Care brings peace of mind to drivers everywhere. With its commitment to safety and connectivity, Hyundai showcases the power of their technology in the TV spot titled "Signs." Backed by the timeless music of Bob Marley, this emotionally charged advertisement takes viewers on a captivating journey into the heart of assurance and connectivity.

Scene 1: The Open RoadThe camera pans over a winding road, capturing a picturesque landscape and the gleaming Hyundai vehicle cruising effortlessly. The iconic opening chords of Bob Marley's "Three Little Birds" fill the air, instantly setting the tone of positivity and calmness.

Scene 2: A Family Setting off on an AdventureInside the car, we see a happy and diverse family, eagerly embarking on a road trip. The parents excitedly adjust the settings on the Hyundai's infotainment system, taking advantage of the advanced features that Hyundai Assurance Connected Care offers.

Scene 3: Real-Time Safety UpdatesAs the family continues their journey, the Hyundai vehicle's safety features go to work. The infotainment system displays real-time updates about the road conditions, potential hazards, and distance to the nearest fuel station and rest area. This reassures the family that Hyundai has their back, allowing them to enjoy the journey without any worries.

Scene 4: Emergency AssistanceSuddenly, the camera cuts to a scene where the vehicle is parked on the shoulder of the road. The family is concerned, but Hyundai's advanced safety features immediately detect the issue and initiate a call to emergency assistance. The powerful voice of Bob Marley assures them that "every little thing is gonna be alright."

Scene 5: Prompt and Efficient HelpWithin moments, roadside assistance arrives, ensuring the family's safety. The Hyundai Assurance Connected Care platform has alerted the authorities to their location and provided crucial information about the situation. The family members exchange grateful glances, knowing that Hyundai has proven itself to be a reliable companion on their journey.

Scene 6: Joyful ConclusionThe Hyundai vehicle is back on the road, the family continuing their adventure with renewed confidence and peace of mind. Bob Marley's uplifting anthem continues to serenade them as they cruise towards their destination. The TV spot concludes with the slogan, "Hyundai Assurance Connected Care: Drive with peace of mind."

Conclusion:The Hyundai Assurance Connected Care TV spot, "Signs," expertly brings together the power of technology, safety, and the timeless music of Bob Marley. This emotionally charged advertisement showcases the commitment of Hyundai to providing drivers with a seamless and reassuring experience on the road. Hyundai Assurance Connected Care truly epitomizes the essence of assurance and connectivity, ensuring that every journey is filled with positivity, safety, and peace of mind.

Hyundai Assurance Connected Care TV commercial - Signs produced for Hyundai was first shown on television on May 14, 2013.

Song from commercial Hyundai Assurance Connected Care TV Spot, 'Signs' Song by Bob Marley

"Three Little Birds" is a song by Bob Marley and the Wailers. It was released in 1977 as part of their album "Exodus" and later became one of Marley's most popular and beloved songs. The song is known for its uplifting and positive message, spreading a sense of hope and reassurance.

Lyrics and ThemeThe lyrics of "Three Little Birds" convey a simple yet powerful message of optimism and resilience. The song begins with the famous line, "Don't worry about a thing, 'cause every little thing gonna be alright." The repetition of this line throughout the song reinforces the idea that no matter the challenges and uncertainties of life , there is always hope and a brighter future ahead.

The song's theme revolves around finding peace and solace amidst adversity. It encourages listeners to let go of their worries and trust that everything will work out in the end. The lyrics also convey a sense of unity and interconnectedness, emphasizing that we are all in this together.

Inspiration and MeaningThe inspiration behind "Three Little Birds" has been a subject of debate. According to Tony Gilbert, a friend of Bob Marley, the song was inspired by the birds that Marley would see outside his window. The birds' carefree and joyful nature reminded Marley to find joy and peace in the present moment. However, the exact inspiration remains disputed, and there may be other influences that contributed to the creation of the song.

Impact and Legacy"Three Little Birds" has become one of Bob Marley's most recognizable and enduring songs. Its catchy melody, uplifting lyrics, and universal message have resonated with audiences across generations. The song has been covered by numerous artists and has been featured in various movies, commercials, and cultural events.

The song's popularity can be attributed to its timeless appeal and its ability to evoke a sense of optimism and hope. It has become an anthem of positivity and a reminder to stay resilient in the face of challenges.

Conclusion"Three Little Birds" is a timeless and beloved song by Bob Marley and the Wailers. Its message of hope, positivity, and resilience continues to inspire and uplift listeners around the world.