LensCrafters is a well-known company that specializes in eyewear and eye exams. The company was founded in 1983 by E. Dean Butler, a former Procter & Gamble manager. Its headquarters is located in Mas...
LensCrafters Clarifye TV Spot, 'ION Television: Digital Eye Exam' is an advertisement promoting a new and advanced method of conducting a digital eye exam. The ad is targeted towards people who wear glasses or contact lenses and regularly undergo eye checkups.
The ad begins with a man entering a LensCrafters store and being greeted by an optometrist. The optometrist informs the man that they now offer a digital eye exam using Clarifye, a revolutionary vision technology. The Clarifye exam is shown as a painless and efficient way of testing for visual problems. It uses digital imaging technology to create a comprehensive overview of a person's eyes, even identifying hidden issues that a traditional exam may miss.
The man is shown sitting in a comfortable chair while the optometrist uses a computer to conduct the exam. After the exam is completed, the optometrist uses the results to recommend the best vision correction options, which include glasses and contact lenses.
The ad ends by highlighting the convenience of Clarifye and encouraging viewers to visit a LensCrafters store to experience the exam for themselves. The spot also promotes the partnership between LensCrafters and ION Television.
Overall, the LensCrafters Clarifye TV Spot, 'ION Television: Digital Eye Exam' is a persuasive advertisement promoting a more advanced and efficient method of conducting eye exams. It uses compelling visuals, clear explanations, and emphasizes the convenience of Clarifye to attract viewers to visit LensCrafters.
LensCrafters Clarifye TV commercial - ION Television: Digital Eye Exam produced for LensCrafters was first shown on television on July 26, 2016.
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