State Farm is an established insurance and financial services company that has been providing its customers with peace of mind for over 90 years. Founded in 1922 by George Jacob "G.J." Mecherle, the c...
State Farm’s TV spot, ‘State of Unrest’ is a captivating commercial that targets viewers looking for safety and security in a world that is often riddled with uncertainty. The ad features a young couple living in a dystopian society, with the world around them in chaos. The couple struggles to navigate through life amidst the turmoil, as they are constantly on the lookout for danger, all while trying to keep themselves and their home safe.
As the couple wanders through the dark and dangerous streets alone, with ominous music playing in the background, the audience is left on edge, wondering what will happen to them next. Suddenly, a light shines in the distance, and the couple sees a State Farm agent walking towards them. The agent, played by actor Kevin Mimms, offers the couple a safe haven in the form of a State Farm shelter.
The ad highlights the importance of having a dependable insurance company during times of crisis. The ad effectively showcases how State Farm is there for its customers during tough times, giving them a sense of security and peace of mind. The spot masterfully demonstrates that in a world of unrest, State Farm is there to help you find your way, and it's a message that is particularly resonant in tumultuous times.
Overall, State Farm's TV spot, 'State of Unrest' is a masterful piece of storytelling that effectively communicates the value of State Farm’s insurance services while keeping the audience on edge and engaged throughout.
State Farm TV commercial - State of Unrest produced for State Farm was first shown on television on March 3, 2013.
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