What the Samsung Pay TV commercial - Samsung Pay Is Here is about.

Title: Samsung Pay Is Here: A Hilarious TV Spot Featuring Hannibal Buress

Introduction:In the world of digital payments, Samsung Pay has established its presence as a convenient and versatile option. To showcase its capabilities and inject some humor into their marketing campaign, Samsung teamed up with the comedic genius Hannibal Buress for a TV spot that had everyone in stitches. Let's take a closer look at this hilarious and memorable commercial.

The Setting:The commercial begins in a bustling coffee shop, where Hannibal Buress stands in line, looking slightly impatient. While waiting to order his coffee, he takes out his phone and, with a mischievous grin, launches Samsung Pay. The cheerful jingle of the keypad grabbing everyone's attention, Hannibal Buress proceeds to make his purchase with a wave of his phone, effortlessly completing the transaction.

The Humor:As the transaction goes through, Hannibal Buress suddenly breaks into an impromptu dance, mirroring the joy and convenience he experiences while using Samsung Pay. Customers in line, initially perplexed by his antics, start joining in the dance, creating a lighthearted and infectious atmosphere.

Comedic Interaction:Hannibal Buress, known for his quick wit and excellent comedic timing, engages in witty banter with other customers as they groove to the music. With his signature deadpan delivery, he welcomes fellow dancers to the "Samsung Pay Party," emphasizing the ease of use and the delightful surprises that come with the app. His improvisation and comedic charm draw viewers into the world of Samsung Pay, captivating their attention while highlighting the app's features.

Visual Effects:Throughout the TV spot, dynamic visuals and vibrant colors highlight the seamless integration of Samsung Pay with the real world. As Hannibal Buress dances with customers, the camera captures the diverse settings in which Samsung Pay can be used. From convenient store purchases to sharing the bill at a restaurant, the commercial underscores the versatility and convenience of the app.

Closing Message:As the commercial nears its end, a tagline appears on the screen: "Samsung Pay: Easy, Secure, and Fun!" The final shot features Hannibal Buress holding his phone and flashing a satisfied smile as he exits the coffee shop, leaving the viewers inspired and eager to experience the ease and joy of Samsung Pay in their own lives.

Conclusion:Samsung Pay's TV spot featuring Hannibal Buress injects fun and humor into its marketing campaign, showcasing the app's convenience and versatility. With Hannibal's comedic talent, spontaneous dance moves

Samsung Pay TV commercial - Samsung Pay Is Here produced for Samsung Mobile was first shown on television on January 25, 2016.