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Advertisers of the CoverGirl Plumpify blastPRO TV Spot, 'Pump Up' Featuring Katy Perry

CoverGirl Plumpify blastPRO TV commercial - Pump Up

What the CoverGirl Plumpify blastPRO TV commercial - Pump Up is about.

CoverGirl Plumpify blastPRO TV commercial - Pump Up

The CoverGirl Plumpify blastPRO TV spot is a fascinating piece of advertising that features superstar Katy Perry. The commercial is all about pumping up your lashes to achieve that bold and dramatic look, something that Katy Perry is famous for. In the ad, we see Katy Perry's makeup artist use the CoverGirl Plumpify blastPRO mascara on her lashes, followed by shots of Perry's stunning lashes.

The commercial is accompanied by a catchy soundtrack that pumps up the energy of the ad. The vibrant colors of the ad, from Katy Perry's makeup to the CoverGirl packaging, all complement each other, delivering a fun and lively feel to the commercial. The ad shows that with the right mascara, you can achieve the same look as Katy Perry and be the center of attention.

The Plumpify blastPRO mascara promises a dramatic lash look with 10 times more volume than regular mascara. The wand is designed to evenly coat every lash without clumping, resulting in fuller-looking lashes.

Overall, the commercial is a great representation of the CoverGirl brand, delivering sophisticated yet trendy makeup that women can be excited to use. The Plumpify blastPRO TV spot is beautifully shot and energetic, with Katy Perry as the perfect spokesperson for the brand. It's no wonder that CoverGirl continues to be a popular and trusted brand for makeup users all over the world.

CoverGirl Plumpify blastPRO TV commercial - Pump Up produced for CoverGirl was first shown on television on February 14, 2016.

Song from commercial CoverGirl Plumpify blastPRO TV Spot, 'Pump Up' Featuring Katy Perry

"Pump Up the Jam" by Technotronic - Overview and History

"Pump Up the Jam" is a 1989 dance song by Belgian group Technotronic, featuring vocals by Belgian singer Ya Kid K. The song was written and produced by Jo Bogaert, who was also known as Thomas De Quincey. It was released as a single on August 28, 1989, and later included on the group's debut album, "Pump Up the Jam: The Album" in November of the same year.

Reception and Legacy

Upon its release, "Pump Up the Jam" became a worldwide hit, reaching the top of the charts in several countries, including the United States, where it peaked at number two on the Billboard Hot 100 chart. The song's popularity helped to popularize the new genre of music known as "Eurodance."

In addition to its commercial success, "Pump Up the Jam" has also had a lasting cultural impact. The song has been featured in several movies, TV shows, and commercials over the years, and its iconic "pump up the jam" catchphrase has become a popular cultural reference.

Lyrics and Music

The song's lyrics are relatively simple, with the chorus consisting of the repeated phrase "pump up the jam," followed by "pump it up, while your feet are stomping, and the jam is pumping."

Musically, the song features a catchy synth melody, electronic drums, and a prominent bassline. The song's use of sampling, including a sample from the song "Get Up (Before the Night Is Over)" by Belgian artist Ray Slijngaard, helped to create its distinctive sound.

Conclusion

In summary, "Pump Up the Jam" by Technotronic is a classic dance song that helped to popularize the genre of Eurodance. Its catchy melody, iconic catchphrase, and innovative use of sampling have made it a lasting cultural touchstone.

Videos

Watch CoverGirl Plumpify blastPRO TV Commercial, 'Pump Up'

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Actors

Actors who starred in CoverGirl Plumpify blastPRO TV Spot, 'Pump Up' Featuring Katy Perry

Katy Perry photo
Agenices

Agenices of the CoverGirl Plumpify blastPRO TV Spot, 'Pump Up' Featuring Katy Perry

CoverGirl Plumpify blastPRO TV commercial - Pump Up
Grey Global Group Inc.

Grey Global Group Inc. is a renowned advertising and marketing agency that was founded in 1917 by Lawrence Valenstein and Arthur Fatt. The company has its headquarters in New York City and has grown t...

CoverGirl Plumpify blastPRO TV commercial - Pump Up
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

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CoverGirl Plumpify blastPRO
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