Credit Sesame is a financial technology company headquartered in California, United States. It was founded in 2010 by Adrian Nazari and offers a range of services that center around credit monitoring,...
Credit Sesame is a financial wellness company that provides free credit scores, reports, and monitoring services to help people improve their credit and manage their finances. To showcase their services and motivate people to take control of their financial future, Credit Sesame created a TV spot titled 'Start Winning With Your Finances.'
The TV spot starts with shots of people going about their daily lives, such as shopping, exercising, and spending time with family. They are all smiling, happy, and carefree until a voiceover interrupts. The voiceover reminds viewers of the financial stress that people endure, from bill payments, credit card debt, and lack of savings. The camera pans to show people's worried expressions, hinting at the weight of financial burden they carry.
The voiceover then introduces Credit Sesame as a solution to these money worries. The camera cuts to show a group of young people using the Credit Sesame app while sitting in a park. The app is easy to use, and the characters seem happy and satisfied while using the service.
The TV spot then highlights the benefits that Credit Sesame provides, including a free credit score, credit report, and personalized recommendations to help users improve their scores. The animations used to illustrate the service are vibrant and exciting, ensuring viewers remain engaged.
The TV spot concludes with a shot of people enjoying their lives carefree, reminding viewers that they can also have a stress-free life by using Credit Sesame's services. The voiceover encourages viewers to start winning with their finances by visiting Credit Sesame's website or downloading the app.
Overall, Credit Sesame's 'Start Winning With Your Finances' TV spot is an excellent encapsulation of their brand message. It is upbeat, informative, and highlights the key features of their service, making it an effective advertisement to encourage people to take control of their finances.
Credit Sesame TV commercial - Start Winning With Your Finances produced for Credit Sesame was first shown on television on August 15, 2016.
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