OverviewBank of America is a multinational banking and financial services corporation headquartered in Charlotte, North Carolina. It is one of the largest banks in the world by asset size, serving ind...
Bank of America's "Road Trip" TV spot is a heartwarming and uplifting commercial that follows two friends as they embark on a journey across America. The ad begins with the friends, one of whom is a Bank of America customer, packing up their belongings and hitting the open road.
As they travel through different states, the friends encounter various obstacles and challenges which they overcome together. During their journey, the Bank of America customer is able to conveniently access his accounts using Bank of America's mobile app and confidently take charge of his finances.
The commercial also highlights how Bank of America is more than just a bank: it's a partner that enables its customers to achieve their dreams and goals. This message is conveyed through the voiceover as the friends explore different landmarks and natural wonders that America has to offer.
The spot concludes with the friends arriving at their final destination, where they are met with a breathtaking view and a sense of accomplishment. The Bank of America customer thanks his friend and Bank of America for making the road trip possible and helping him stay connected to his finances throughout the journey.
Overall, the Bank of America "Road Trip" TV spot is a powerful advertisement that evokes feelings of adventure, friendship, and financial security. It showcases Bank of America's commitment to its customers and their journey towards achieving their aspirations.
Bank of America TV commercial - Road Trip produced for Bank of America was first shown on television on August 4, 2013.
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