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Advertisers of the McDonald's TV Spot, 'Human Statue'

McDonalds TV commercial - Human Statue
McDonald's

McDonald's is a leading fast-food chain of restaurants that was founded in 1940 by Richard and Maurice McDonald. With over 38,000 locations across the world, McDonald's is a recognized brand that serv...

What the McDonalds TV commercial - Human Statue is about.

McDonalds TV commercial - Human Statue

McDonald's TV spot 'Human Statue' is a touching advertisement that tells the story of a young girl whose father works as a human statue on a street corner. As the girl passes by her father on her way to school, she sees how passers-by ignore him and fail to appreciate the hard work he puts into his craft.

Moved by her father's dedication and effort, the girl takes it upon herself to make him feel appreciated. She makes a stop at McDonald's and buys a hot coffee along with a signature McDonald's breakfast sandwich. As she arrives at her father's street corner, she offers him the coffee and food.

The father, surprised and touched by his daughter's gesture, is reminded of the simple pleasures of life. The McDonald's breakfast sandwich, in particular, makes him smile and fills him with warmth and appreciation.

The advertisement ends with the message, "Simple things mean more when they're shared," reminding us of the importance of taking the time to cherish the small moments in life and the people we love.

Overall, the McDonald's TV spot 'Human Statue' is a heartwarming advertisement that portrays the unbreakable bond between a father and his daughter while subtly endorsing McDonald's breakfast menu items. The emotional impact of the ad successfully draws in the viewer, making it a particularly effective marketing campaign.

McDonalds TV commercial - Human Statue produced for McDonald's was first shown on television on February 9, 2014.

Frequently Asked Questions about mcdonald's tv spot, 'human statue'

In the past 30 days, commercials featuring Brian Cox have had 36,318 airings.

More On: brian cox Cox, who can be heard on television singing the famous “Ba da ba ba ba” jingle, told People he actually sings “all the time” and would love to give his pipes more of a workout professionally. Cox, 77, has been the golden voice of the world-famous fast food joint since 2020.

If you appear in a local commercial and aren't in a union, you can likely expect to earn only your hourly or daily payment for the acting work. Whether you receive residuals may also depend on your role in the commercial.

$53K. The estimated total pay for a Voice Actor at McDonald's is $53,485 per year. This number represents the median, which is the midpoint of the ranges from our proprietary Total Pay Estimate model and based on salaries collected from our users. The estimated base pay is $53,485 per year.

Brian Cox loves to sing. The Scottish actor, 77, who starred as patriarch Logan Roy on the hit HBO series Succession, is the voice of McDonald's and sings its jingle for commercials.

It depends. If it's a non-Union commercial, the actor was probably paid on a buyout, meaning they got a lump sum and do not receive per-use residuals. If it's union, different kinds of usage are paid differently. National broadcast network usage is paid per-use (so we get paid every time it airs.)

Initial payment: The initial payment compensates you for your time on set. Residuals: Also known as royalties, residuals are a form of secondary payment that you might relieve each time the commercial airs. These can sometimes generate more money than the initial payment.

It depends. If it's a non-Union commercial, the actor was probably paid on a buyout, meaning they got a lump sum and do not receive per-use residuals. If it's union, different kinds of usage are paid differently. National broadcast network usage is paid per-use (so we get paid every time it airs.)

The highest-paying job at McDonald's is a Vice President with a salary of $283,050 per year.

More On: brian cox Cox, 77, has been the golden voice of the world-famous fast food joint since 2020. His first commercial for the conglomerate aired during the Grammy Awards that year. Onions fall in slow motion onto a Quarter Pounder in close-up as Cox delivers the message with trademark gruffness.

In the show, the character's backstory is defined as being born in Dundee, Scotland, in a nod to Cox's real-life hometown, but having relocated to Quebec, Canada, at an early age – hence the muted Scottish accent heard on the show.

The industry standard is approximately 4-6 weeks from the day you worked, but it can sometimes take up to 3 months. Commercials and corporate jobs often don't pay until after 90 days from the invoice.

Videos

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Actors

Actors who starred in McDonald's TV Spot, 'Human Statue'

Jake Hart photo
Agenices

Agenices of the McDonald's TV Spot, 'Human Statue'

McDonalds TV commercial - Human Statue
DDB

DDB Worldwide is a global marketing communications network that operates in over 100 countries worldwide. The company is known for its innovative approach to advertising and marketing, and for their e...

McDonalds TV commercial - Human Statue
DDB Chicago

DDB Chicago is one of the leading advertising agencies in the United States. Founded in 1949, DDB Chicago has a long history of creating some of the most iconic and memorable ad campaigns in the indus...

McDonalds TV commercial - Human Statue
OMD West

OMD West is a part of OMD Worldwide, a media communications agency and a subsidiary of Omnicom Group. OMD West provides media planning and buying services to clients based on the West Coast of the Uni...

McDonalds TV commercial - Human Statue
We Are Unlimited

We Are Unlimited is an innovative marketing agency based in Chicago, Illinois that was founded in 2016. The company was formed as a joint venture between Omnicom Group and McDonald's USA to exclusivel...

Products

Products Advertised

Dr Pepper
McDonald's McCafé Premium Roast Coffee
McDonald's Sweet Tea
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