What the Hoover SmartWash TV commercial - Easy as Vacuuming is about.

Title: Hoover SmartWash TV Spot - Easy as Vacuuming

Introduction:

In the world of household chores, there are few tasks as dreaded as carpet cleaning. However, Hoover, a well-known brand synonymous with superior cleaning performance, has revolutionized the way we approach this tiresome task. With their innovative SmartWash carpet cleaner, Hoover aims to simplify carpet cleaning, making it as easy as vacuuming. Let's dive into the Hoover SmartWash TV spot and explore how this groundbreaking product is changing the game.

Synopsis:

The Hoover SmartWash TV spot, titled 'Easy as Vacuuming,' is a clever and engaging advertisement that showcases the incredible ease and effectiveness of the SmartWash carpet cleaner.

The commercial begins with a stylish, modern living room, complete with soft, plush carpeting. A busy, yet determined individual walks into the frame and nonchalantly pushes a vacuum cleaner around. This person represents the average homeowner, someone who is all too familiar with the struggle of traditional carpet cleaning methods.

As the monotonous chore of vacuuming commences, a voiceover introduces the audience to the Hoover SmartWash - "Introducing the Hoover SmartWash - the ultimate solution for hassle-free carpet cleaning."

The camera zooms in on the SmartWash, a sleek and intelligent-looking machine, that stands confidently in the corner of the room. Its innovative features, including automatic cleaning technology and intuitive controls, are highlighted through a series of close-up shots.

The voiceover continues to describe the SmartWash's advantages, emphasizing its simplicity. The ad focuses on the fact that the SmartWash eliminates the need for pre-mixing and measuring cleaning solutions, as it automatically dispenses the perfect amount of detergent and water for optimal cleaning results. This is showcased through a slick animation sequence, where the SmartWash demonstrates its exceptional ability to determine the appropriate cleaning solution and water ratio based on the carpet's needs.

As the commercial progresses, the individual vacuums closer and closer to the SmartWash, finally stopping right in front of it. A moment of curiosity takes over, and the person flips a switch, activating the cleaning mode. In an instant, the SmartWash springs to life, confidently and effortlessly cleaning the carpets with its powerful brush roll and water extraction system. The transformation of the carpets is stunning, as they go from dull and dirty to bright and revitalized.

Throughout the ad, a catchy and upbeat soundtrack fills the air, creating an energetic ambiance that complements the SmartWash's efficiency and effectiveness

Hoover SmartWash TV commercial - Easy as Vacuuming produced for Hoover was first shown on television on September 25, 2018.