American Express is a globally recognized financial services company that provides an array of products such as credit cards, charge cards, and traveler's checks to its customers. Founded in 1850, the...
American Express Gold's latest television advertisement features the legendary nature photographer and conservationist, Paul Nicklen. In the TV spot, Paul shares his love for wildlife and his passion for capturing their beauty through his camera lens.
As he speaks, stunning visuals of polar bears, penguins, and whales appear on the screen, drawing the viewer in and immersing them in the wild and untamed world of the animals. The backdrop for the ad is an icy landscape, adding to the mystique and allure of the creatures that inhabit it.
But why is Paul Nicklen talking about rewards programs during the commercial? Well, as an American Express Gold Cardholder, Paul enjoys exclusive access to Premier Rewards, an exclusive program that lets him earn points for every dollar he spends on eligible purchases, allowing him to continue pursuing his passion for conservation and photography.
The message in this ad is clear: with Premier Rewards, American Express Gold Cardholders can turn their spending into something that brings them closer to their passions. And in the case of Paul Nicklen, that means being able to travel the world, capture the beauty of nature, and make an impact on the conservation of our planet.
Overall, this TV spot is a powerful testament to the way American Express Gold is empowering Cardmembers to follow their passions and make a difference in the world, while earning rewards for every dollar they spend.
American Express Gold TV commercial - Premier Rewards: Paul Nicklen produced for American Express was first shown on television on January 4, 2016.
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