Liquid-Plumr television commercial 2017

What the Liquid-Plumr TV commercial - Cracks is about.

In the Liquid-Plumr TV spot titled 'Cracks', set to the captivating tunes of Rosemary Clooney's classic song, a seemingly ordinary household problem takes center stage. The ad commences with a pleasant, well-groomed couple preparing themselves for a quiet evening at home. They dim the lights to set the mood, but little do they know that their harmonious atmosphere is about to shatter.

The camera dramatically zooms in on a seemingly tiny crack forming on a wall near the couple. With each passing second, the crack begins to rapidly expand, swallowing furniture and decorations in its wake. From the sidelines, the couple watches in disbelief, their peaceful evening transforming into a scene straight out of an action movie.

Realizing the imminent danger, the protagonist, played by an energetic and resourceful plumber, bursts into the scene with her toolkit in hand. She expertly navigates her way through the chaos, using her trusty Liquid-Plumr product to save the day. The crack obediently shrinks and retreats as the plumber skillfully applies the solution, demonstrating the power and effectiveness of Liquid-Plumr.

While chaos ensues around her, the plumber remains calm and determined, her professionalism shining through. With each flick of her wrist, she restores order to the once-devastated living space. The couple watches in awe as their home is transformed from a disaster zone back into a haven of tranquility.

As the ad comes to a close, the camera pans out to reveal an immaculate home, free from cracks and chaos. The couple exchanges a grateful smile with the plumber, silently acknowledging her expertise and the miraculous power of Liquid-Plumr.

Accompanying the captivating visuals, Rosemary Clooney's timeless song envelopes the scene, lending an air of nostalgia and comfort. The infectious melody intertwines seamlessly with the action, enhancing the ad's impact on viewers.

Ultimately, the Liquid-Plumr TV spot 'Cracks' not only showcases the resilience of a seemingly unstoppable problem but also emphasizes the solution that Liquid-Plumr provides. Through the expertise of a skilled plumber and the power of Liquid-Plumr, even the most formidable cracks can be conquered, restoring harmony to any home.

Liquid-Plumr TV commercial - Cracks produced for Liquid Plumr was first shown on television on May 15, 2017.

Song from commercial Liquid-Plumr TV Spot, 'Cracks' Song by Rosemary Clooney

"Too Marvelous for Words" is a popular song written in 1937 by Johnny Mercer and Richard A. Whiting. It has been performed by various artists over the years, including Rosemary Clooney.

Rosemary Clooney, an American singer and actress, recorded the song as part of her self-titled album "Rosemary Clooney" in 1956. The album, also known as "Clap Hands! Here Comes Rosie!", was a critical and commercial success for Clooney. The song became one of her signature songs and is often associated with her.

The lyrics of "Too Marvelous for Words" express admiration and awe for someone who is seen as extraordinary and beyond compare. The song has a catchy melody and showcases Clooney's smooth and expressive vocal style. It is a classic example of the Great American Songbook and has remained popular over the years.

Other notable recordings of "Too Marvelous for Words" include versions by Frank Sinatra, Nat King Cole, June Christy, and Dave Brubeck. The song has also been featured in various films and television shows, further cementing its status as a beloved standard.

Overall, "Too Marvelous for Words" is a timeless song that showcases Rosemary Clooney's talent and has become a beloved part of the American musical canon.