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Advertisers of the DIRECTV TV Spot, 'Cable Boxes' Featuring John Michael Higgins

DIRECTV TV commercial - Cable Boxes
DIRECTV

Overview DIRECTV is an American direct broadcast satellite service provider that has been in operation since 1994. It is currently a subsidiary of AT&T Inc. and offers a range of satellite and stream...

What the DIRECTV TV commercial - Cable Boxes is about.

DIRECTV TV commercial - Cable Boxes

In this DIRECTV TV spot, comedic actor John Michael Higgins takes on the role of a cable company representative trying to sell his company's subpar cable boxes to a customer. As he touts the features of his company's cable boxes, the customer becomes increasingly frustrated with the unreliable service and the constant need to reset the box.

The ad cleverly plays on a common frustration among cable customers – the poor quality of cable boxes, which often require frequent resetting, have a clunky interface, and are generally unreliable. By positioning DIRECTV as the superior alternative to traditional cable, the ad seeks to appeal to customers who are sick of dealing with the hassles of cable boxes.

Throughout the spot, Higgins delivers the lines with a dry, witty humor that perfectly encapsulates the frustration that cable customers often feel when dealing with their cable box. The ad's tone is lighthearted and playful, which makes it all the more effective in poking fun at the issues that cable subscribers face.

Overall, the DIRECTV TV spot featuring John Michael Higgins is a hilarious and effective piece of advertising that manages to poke fun at a common frustration while also positioning DIRECTV as a superior alternative to traditional cable. It's a great example of how humor and clever messaging can be used to connect with customers and convey the benefits of a product in a way that's engaging and memorable.

DIRECTV TV commercial - Cable Boxes produced for DIRECTV was first shown on television on October 31, 2015.

Frequently Asked Questions about directv tv spot, 'cable boxes' featuring john michael higgins

Physicians Mutual TV Spot, 'Wedding Joy' Featuring John Michael Higgins - iSpot.tv.

DIRECTV DRAFTS ALL-PRO TRAVIS KELCE AS NEWEST 'OVERLY DIRECT SPOKESPERSON'

Bravecto TV Spot, 'Bravo' Featuring John Michael Higgins.

Physicians Mutual's internal creative team and full-service marketing and advertising agency Intermark Group have created 'Wedding Joy', a new spot to promote the insurance company's health, life and retirement coverage, featuring brand spokesperson actor/comedian John Michael Higgins as a wedding planner.

Abby Wambach and Usain Bolt in a 2021 Gatorade commercial, also featuring Michael Jordan and Mia Hamm at the end in a reference to a 1999 commercial featuring Jordan and Hamm.

America SaysSince 2018Pitch Perfect2012Best in Show2000Split Second1986 – 1987Happily Divorced2011 – 2013The Break‑Up2006 John Michael Higgins/Movies and TV shows

DIRECTV Executive reveals details behind Chiefs TE Travis Kelce and DT Chris Jones' commercial.

DirecTV follows competitive pricing strategy. DirecTV provides direct packages at a cheaper and affordable price to all its customers. The special packages such as premium channels, international packages, and sports packages are charged extra depending on the channels subscribed.

Physical and Emotional Attraction They're also aware that animals featuring in commercials can invoke an emotional connection. Hence, most marketers use dogs since it's the most relatable human pet. For instance, the Dulux dog comes to mind when you think of paint.

The new campaign, which is titled “Bravo, BRAVECTO®” and features actor John Michael Higgins (best known for his roles in films like Best in Show and Pitch Perfect), also aims to spark conversations between pet parents and veterinarians about the unique benefits of BRAVECTO for the protection of fleas and ticks.

Long-standing & financially stable insurance company: Physicians Mutual has been in business since 1902 and has an A (Excellent) rating with A.M. Best.

Physicians Mutual Insurance Company was founded in 1902, while Physicians Life insurance Company formed in 1970.

Videos

Watch DIRECTV TV Commercial, 'Cable Boxes'

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Actors

Actors who starred in DIRECTV TV Spot, 'Cable Boxes' Featuring John Michael Higgins

Carrie Aizley photo
Harry Prichett photo
Jeffrey Tambor photo
John Michael Higgins photo
Marc Evan Jackson photo
Rawle Lewis photo
Agenices

Agenices of the DIRECTV TV Spot, 'Cable Boxes' Featuring John Michael Higgins

DIRECTV TV commercial - Cable Boxes
Grey Global Group Inc.

Grey Global Group Inc. is a renowned advertising and marketing agency that was founded in 1917 by Lawrence Valenstein and Arthur Fatt. The company has its headquarters in New York City and has grown t...

DIRECTV TV commercial - Cable Boxes
Hearts & Science

Hearts & Science is a marketing agency that uses data-driven insights to create personalized and effective advertising campaigns. It was founded in 2016 by Scott Hagedorn, who previously served as the...

DIRECTV TV commercial - Cable Boxes
iCrossing

iCrossing is a global digital marketing agency that specializes in delivering business growth through its expertise in data-driven strategies, insights, and modern marketing solutions. The company was...

Products

Products Advertised

DIRECTV Broadcast Satellite Service
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