What is Overstock.com?Overstock.com, also known as O.co, is an American online retailer headquartered in Midvale, Utah. The company was founded in 1999 by Patrick Byrne, who first launched the website...
Overstock.com, the online retail giant, is known for its creative and compelling advertising campaigns, and one of the most memorable ones featured former NFL coach and player Mike Ditka.
As a revered figure in the world of football, Ditka's presence in the commercial added a sense of authority and credibility to the brand. In the ad, Ditka is shown surrounded by stacks of boxes and furniture, showcasing the extensive range of products available on Overstock.com. With his trademark no-nonsense attitude, Ditka emphasized the importance of shopping smart and getting the best deals, something that Overstock.com is known for.
The commercial's catchy jingle also became quite popular, with the phrase "Check it out, check it out! Overstock.com!" getting stuck in the heads of viewers.
Overall, the commercial was a huge success, helping Overstock.com gain even more visibility and attracting new customers. Ditka's larger-than-life presence and impressive credentials lent a sense of authority and trustworthiness to the brand, making it clear that this was the go-to destination for shoppers looking for quality products at unbeatable prices.
Overstock.com TV Commercial produced for Overstock.com was first shown on television on October 31, 2013.
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