DeVry University television commercial 2014

What the DeVry University TV commercial - Fixed Tuition is about.

Title: DeVry University TV Spot: 'Fixed Tuition'

Introduction:In the competitive realm of higher education, DeVry University has continuously strived to carve a niche for itself by offering innovative programs and services. One of their standout features is their "Fixed Tuition" program, aimed at providing stability and transparency to students pursuing their academic dreams. In this TV spot, DeVry University showcases the benefits of the Fixed Tuition option, highlighting their commitment to the success of their students.

Scene 1: A student's indecisivenessThe TV spot opens with a young student, Mark, sitting at a coffee shop, consumed by indecision. Mark stares at a laptop screen, scrolling through various university options, feeling overwhelmed by the ever-changing costs of education.

Voiceover 1: "Choosing the right university can be tough, especially with fluctuating tuitions. At DeVry University, we understand your concerns."

Scene 2: A smooth transition to stabilityAs Mark continues to browse options, the scene transitions to Mark visiting the DeVry University campus. He is greeted by a friendly admissions officer who walks him through the Fixed Tuition program.

Dialogue 1: Mark - "I need something stable, something that won't change on me."

Admissions Officer - "That's precisely what our Fixed Tuition program offers. It ensures a stable financial plan throughout your educational journey."

Scene 3: The Fixed Tuition program explainedThe TV spot then delves into an animated illustration to explain the Fixed Tuition program visually. Graphics display a line graph with DeVry University's Fixed Tuition appearing as a consistent straight line, unaffected by the inflation and economic shifts depicted by wavering lines representing other universities.

Voiceover 2: "With DeVry University's Fixed Tuition, your educational costs are locked in, unaffected by market fluctuations."

Scene 4: Student testimonialsThe TV spot continues with a diverse group of DeVry University students sharing their positive experiences.

Student 1: "DeVry's Fixed Tuition gave me peace of mind. I knew exactly what I would be paying for the duration of my program."

Student 2: "No surprises or hidden fees. It allowed me to plan my budget and focus on my studies."

Scene 5: Mark's decisionReturning to Mark's story, we see him contemplating his decision. The camera pans to him smiling as he confidently submits his DeVry University application online.

Voiceover 3: "Choose certainty. Choose DeVry University's Fixed Tuition."

Conclusion:

DeVry University TV commercial - Fixed Tuition produced for DeVry University was first shown on television on May 13, 2014.